Retail therapy: A strategic effort to improve mood

Psychology and Marketing

Volumn 28, Issue 6, 2011, Pages 638-659

  Atalay, A Selin ^a   Meloy, Margaret G ^b  

^a HEC PARIS   (France)

^b PENNSYLVANIA STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 79955530531     PISSN: 07426046     EISSN: 15206793     Source Type: Journal    
DOI: 10.1002/mar.20404     Document Type: Article

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