Self-control for the righteous: Toward a theory of precommitment to indulgence

Journal of Consumer Research

Volumn 29, Issue 2, 2002, Pages 199-217

  Kivetz, Ran ^a   Simonson, Itamar ^b  

^a Och Spine at New York Presbyterian Hospitals   (United States)

^b STANFORD UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0036374459     PISSN: 00935301     EISSN: None     Source Type: Journal    
DOI: 10.1086/341571     Document Type: Article

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