Brain, Emotion, and Contingency in the Explanation of Consumer Behaviour

International Review of Industrial and Organizational Psychology 2011

Volumn 26, Issue , 2011, Pages 47-91

  Foxall, Gordon R ^a  

^a CARDIFF UNIVERSITY   (United Kingdom)

Author keywords

'Neural intentionality'; Behavioural continuity revisited; Brain, emotion, and contingency in the explanation of consumer behaviour; Intentional behaviourism; Motivating operations (MO); The behavioural perspective model; The behavioural perspective model (BPM); The consumer behaviour setting (CBS); Ventral tegmental area (VTA)

Indexed keywords

EID: 84960228424     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.1002/9781119992592.ch2     Document Type: Chapter

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