Cross-sector collaboration, institutional gaps, and fragility: The role of social innovation partnerships in a conflict-affected region

Journal of Public Policy and Marketing

Volumn 34, Issue 2, 2015, Pages 287-303

  Kolk, Ans ^a   Lenfant, François ^a  

^a Business School   (Netherlands)

Author keywords

Development; Fragile states; Institutions; Poverty; Voids

Indexed keywords

EID: 84954514448     PISSN: 07439156     EISSN: 15477207     Source Type: Journal    
DOI: 10.1509/jppm.14.157     Document Type: Article

References (84)

1. Abramov, Igor (2009), "Building Peace in Fragile States. Building Trust Is Essential for Effective Public-Private Partnerships," Journal of Business Ethics, 89 (Supplement 4), 481-94.
2. Achrol, Ravi S. and Philip Kotier (2012), "Frontiers of the Marketing Paradigm in the Third Millennium," Journal of the Academy of Marketing Science, 40 (1), 35-52.
3. Arnould, Eric J. and Jakki Mohr (2005), "Dynamic Transformations for Base-of-the-Pyramid Market Clusters," Journal of the Academy of Marketing Science, 33 (3), 254-74.
4. -, Alejandro Plastina, and Dwayne Ball (2009), "Does Fair Trade Deliver on Its Core Value Proposition? Effects on Income, Educational Attainment, and Health in Three Countries," Journal of Public Policy & Marketing, 28 (Fall), 186-201.
5. Austin, James E. (2000), "Strategic Collaboration Between Nonprofits and Business," Nonprofit and Voluntary Sector Quarterly, 29 (1), 69-97.
6. Bamberger, Michael and Howard White (2007), "Using Strong Evaluation Designs in Developing Countries: Experience and Challenges," Journal of Multidisciplinary Evaluation, 4 (8), 58-73.
7. Bamberger, Peter A. (2008), "Beyond Contextualization: Using Context Theories to Narrow the Micro-Macro Gap in Management Research," Academy of Management Journal, 51 (5), 839-16.
8. - and Michael G. Pratt (2010), "Moving Forward by Looking Back: Reclaiming Unconventional Research Contexts and Samples in Organizational Scholarship," Academy of Management Journal, 53 (4), 665-71.
9. Berger, Ida E., Peggy H. Cunningham, and Minette E. Drumwright (2004), "Social Alliances: Company/Nonprofit Collaboration," California Management Review, 47 (1), 58-90.
10. Bitzer, Verena, Mara Francken, and Pieter Glasbergen (2008), "Intersectoral Partnerships for a Sustainable Coffee Chain: Really Addressing Sustainability or Just Picking (Coffee) Cherries?" Global Environmental Change, 18 (2), 271-84.
11. Brück, Tilman, Wim Naudé, and Philip Verwimp (2011), "Small Business, Entrepreneurship and Violent Conflict in Developing Countries," Journal of Small Business and Entrepreneurship, 24 (2), 161-78.
12. Burgess, Steven M. and Jan-Benedict E.M. Steenkamp (2006), "Marketing Renaissance: How Research in Emerging Markets Advances Marketing Science and Practice," International Journal of Research in Marketing, 23 (4), 337-56.
13. CARE (2012a), Guidance for Designing, Monitoring and Evaluating Peacebuilding Projects: Using Theories of Change. London: Care International.
14. - (2012b), Peacebuilding with Impact. Defining Theories of Change. London: CARE International.
15. Donor Committee for Enterprise Development (2010), "The DCED Standard for Measuring Achievements in Private Sector Development: Control Points and Compliance Criteria, Version V," (January), (accessed September 22, 2015), [available at http://www.edgroup.com.au/wp-content/uploads/2015/05/DCED-Standard.pdf].
16. Eisenhardt, Kathleen M. (1989), "Building Theories from Case Study Research," Academy of Management Review, 14 (4), 532-50.
17. Elder, Sara D., Hisham Zerriffi, and Philippe Le Billon (2011), "Effects of Fair Trade Certification on Social Capital: The Case of Rwandan Coffee Producers," World Development, 40 (11), 2355-67.
18. Eweje, Gabriel (2006), "The Role of MNEs in Community Development Initiatives in Developing Countries: Corporate Social Responsibility at Work in Nigeria and South Africa," Business and Society, 45 (2), 93-129.
19. Fort, Timothy L. and Cindy A. Schipani (2004), The Role of Business in Fostering Peaceful Societies. Cambridge, UK: Cambridge University Press.
20. Geiger-Oneto, Stephanie and Eric J. Arnould (2011), "Alternative Trade Organizations and Subjective Quality of Life: The Case of Latin American Coffee Producers," Journal of Macromarketing, 31 (3), 276-90.
21. Getz, Kathleen A. and Jennifer Oetzel (2010), "MNE Strategic Intervention in Violent Conflict: Variations Based on Conflict Characteristics," Journal of Business Ethics, 89 (4), 375-86.
22. Gitsham, Matthew (2007), "How Do You Measure the Impact of Corporate Citizenship at the Local Level in a Zone of Conflict? An Examination of Five Approaches to Understanding the Case of BP in Casanare, Colombia," Journal of Corporate Citizenship, 28 (1), 31-42.
23. Gray, Barbara and Jenna Stites (2012), "Sustainability Through Partnerships: Capitalizing on Collaboration," research report, Network for Business Sustainability, (accessed September 22, 2015), [available at http://nbs.net/wp-content/uploads/NBS-Systematic-Review-Partnerships.pdf].
24. Grewal, Rajdeep and Ravi Dharwadkar (2002), "The Role of the Institutional Environment in Marketing Channels," Journal of Marketing, 66 (July), 82-97.
25. Grinin, Leonid E. and Andrey V. Korotayev (2011), "Chiefdoms and Their Analogues: Alternatives of Social Evolution at the Societal Level of Medium Cultural Complexity," Social Evolution & History, 10 (1), 276-335.
26. Grossmann, Helmut, Daniel Bagwitz, Reinhold Elges, Gabriele Kruk, and Ralf Lange (2009), "Sustainable Economic Development in Conflict-Affected Countries," research report, GTZ, (accessed September 22, 2015), [available at http://reliefweb.int/sites/reliefweb.int/files/resources/837EE31FC02BF0C48525 76160068F32C-GTZ-Jun2009.pdf].
27. Handelman, Jay M. and Stephen J. Arnold (1999), "The Role of Marketing Actions with a Social Dimension: Appeals to the Institutional Environment," Journal of Marketing, 63 (July), 33-48.
28. Hill, Ronald Paul and Kelly D. Martin (2014), "Broadening the Paradigm of Marketing as Exchange: A Public Policy and Marketing Perspective," Journal of Public Policy & Marketing, 33 (Spring), 17-33.
29. Horton, Douglas, Gordon Prain, and Graham Thiele (2009), "Perspectives on Partnership: A Literature Review," Working Paper 2009-3, International Potato Center, (accessed September 22, 2015), [available at http://cipotato.org/wp-content/uploads/2014/08/004982.pdf].
30. Hosley, Suzanne and Chow Hou Wee (1988), "Marketing and Economic Development: Focusing on the Less Developed Countries," Journal of Macromarketing, 8 (1), 43-53.
31. Hounhouigan, Menouwesso H., Paul T.M. Ingenbleek, Ivo A. van der Lans, Hans CM. van Trijp, and Anita A. Linnemann (2014), "The Responsiveness of Marketing Systems to Development Interventions in Subsistence Markets: Evidence from the Pineapple Marketing System in Benin," Journal of Public Policy & Marketing, 33 (Fall), 159-72.
32. Hunt, Shelby D. (1981), "Macromarketing as a Multidimensional Concept," Journal of Macromarketing, 1 (1), 7-8.
33. Idemudia, Uwafiokun and Uwem E. Ite (2006), "Corporate Community Relations in Nigeria's Oil Industry: Challenges and Imperatives," Corporate Social Responsibility and Environmental Management, 13 (4), 194-206.
34. Ingenbleek, Paul T.M. (2014), "From Subsistence Marketplaces Up, From General Macromarketing Theories Down: Bringing Marketing's Contribution to Development into the Theoretical Midrange," Journal of Macromarketing, 34 (2), 199-212.
35. -, Workneh Kassa Tessema, and Hans van Trijp (2013), "Conducting Field Research in Subsistence Markets, with an Application to Market Orientation in the Context of Ethiopian Pastoralists," International Journal of Research in Marketing, 30 (3), 83-97.
36. Kaye, Julie and Daniel Béland (2009), "The Politics of Ethnicity and Post-Conflict Reconstruction: The Case of Northern Ghana," Journal of Contemporary African Studies, 27 (2), 177-200.
37. Khanna, Tarun and Krishna G. Palepu (1997), "Why Focused Strategies May Be Wrong for Emerging Markets," Harvard Business Review, 75 (4), 41-51.
38. Kolk, Ans (2014), "Linking Subsistence Activities to Global Marketing Systems: The Role of Institutions," Journal of Macromarketing, 34 (2), 182-94.
39. - and François Lenfant (2012), "Business-NGO Collaboration in a Conflict Setting: Partnership Activities in the Democratic Republic of Congo," Business and Society, 51 (3), 478-511.
40. - and - (2015), "Partnerships for Peace and Development in Fragile States: Identifying Missing Links," Academy of Management Perspectives, (published electronically June 16), [DOI:amp.2013.0122].
41. -, Miguel Rivera-Santos, and Carlos Rufín (2014), "Reviewing a Decade of Research on the Base/Bottom of the Pyramid (BOP) Concept," Business & Society, 53 (3), 338-77.
42. Layton, Roger A. (2007), "Marketing Systems: A Core Marketing Concept," Journal of Macromarketing, 27 (3), 227-42.
43. - (2009), "On Economic Growth, Marketing Systems, and the Quality of Life," Journal of Macromarketing, 29 (4), 349-62.
44. - and Sanford Grossbart (2006), "Macromarketing: Past, Present, and Possible Future," Journal of Macromarketing, 26 (2), 193-213.
45. Liese, Andrea and Marianne Beisheim (2011), "Transnational Public-Private Partnerships and the Provision of Collective Goods in Developing Countries," in Governance Without a State: Policies and Politics in Areas of Limited Statehood, Thomas Risse, ed. New York: Columbia University Press, 115-43.
46. Linton, April (2005), "Partnering for Sustainability: Business NGO Alliances in the Coffee Industry," Development in Practice, 15 (3/4), 600-614.
47. London, Ted, Ravi Anupindi, and Sateen Sheth (2010), "Creating Mutual Value: Lessons Learned from Ventures Serving Base of the Pyramid Producers," Journal of Business Research, 63 (6), 582-94.
48. Maclnnis, Deborah J. (2011), "A Framework for Conceptual Contributions in Marketing," Journal of Marketing, 75 (July), 136-54.
49. Mair, Johanna, Ignasi Martí, and Marc J. Ventresca (2012), "Building Inclusive Markets in Rural Bangladesh: How Intermediaries Work Institutional Voids," Academy of Management Journal, 55 (4), 819-50.
50. Mata, Javier Fabra and Sebastian Ziaja (2009), Users' Guide on Measuring Fragility, Jörg Faust and Joachim Nahem, eds. Bonn, Germany: German Development Institute and United Nations Development Programme.
51. Nakata, Cheryl and Madhubalan Viswanathan (2012), "From Impactful Research to Sustainable Innovations for Subsistence Marketplaces," Journal of Business Research, 65 (12), 1655-57.
52. Naudé, Wim, Amelia U. Santos-Paulino, and Mark McGillivray, eds. (2011), Fragile States: Causes, Costs, and Responses. Oxford, UK: Oxford University Press.
53. OECD (2008), Guidance on Evaluating Conflict Prevention and Peacebuilding Activities: Working Draft for Application Period. A Joint Project of the DAC Network on Conflict, Peace and Development Co-operation and the DAC Network on Development Evaluation. Paris: OECD.
54. - (2012), Fragile States 2013: Resource Flows and Trends in a Shifting World. Paris: OECD-DAC International Network on Conflict and Fragility.
55. OECD-DAC (2002), Glossary of Key Terms in Evaluation and Results Based Management. Paris: OECD-DAC.
56. Oetzel, Jennifer, Michelle Westermann-Behaylo, Charles Koerber, Timothy L. Fort, and Jorge Rivera (2009), "Business and Peace: Sketching the Terrain," Journal of Business Ethics, 89 (Supplement 4), 351-73.
57. Parmigiani, Anne and Miguel Rivera-Santos (2015), "Sourcing for the Base of the Pyramid: Constructing Supply Chains to Address Voids in Subsistence Markets," Journal of Operations Management, 33/34 (January), 60-70.
58. Prahalad, C.K. and Stuart L. Hart (1999), "Strategies for the Bottom of the Pyramid: Creating Sustainable Development," working paper, University of Michigan, (accessed September 22, 2015), [available at https://duckduckgo.com/l/?kh=-l&uddg=http%3A%2F%2Fpdf.wri.org%2F2001summitjiartarticle.pdf].
59. Ravaillon, Martin (2009), "Evaluation in the Practice of Development," World Bank Research Observer, 24 (1), 29-53.
60. Raynolds, Laura T. (2009), "Mainstreaming Fair Trade Coffee: From Partnership to Traceability," World Development, 37 (6), 1083-93.
61. Rivera-Santos, Miguel, Carlos Rufín, and Ans Kolk (2012), "Bridging the Institutional Divide: Partnerships in Subsistence Markets," Journal of Business Research, 65 (12), 1721-27.
62. Schäferhoff, Marco, Sabine Campe, and Christopher Kaan (2009), "Transnational Public-Private Partnerships in International Relations: Making Sense of Concepts, Research Frameworks, and Results," International Studies Review, 11 (3), 451-74.
63. Schlüter (2010), "Public and Private Partners Working Together to Add Value to Coffee from North Kivu (DR Congo)," research report, (February 1), (accessed September 27, 2015), [available at http://www.kpsrl.org/browse/browse-item/t/public-and-private-partners-working-together-to-add-value-to-coffee-from-north-kivu-dr-congo].
64. Seitanidi, M. May and Andrew Crane, eds. (2014), Social Partnerships and Responsible Business: A Research Handbook. London: Routledge.
65. Selsky, John W. and Barbara Parker (2005), "Cross-Sector Partnerships to Address Social Issues: Challenges to Theory and Practice," Journal of Management, 31 (6), 849-73.
66. Shultz, Clifford J., II (2007), "Marketing as Constructive Engagement," Journal of Public Policy & Marketing, 26 (Fall), 293-301.
67. -, Timothy J. Burkink, Bruno Grbac, and Natasa Renko (2005), "When Policies and Marketing Systems Explode: An Assessment of Food Marketing in the War-Ravaged Balkans and Implications for Recovery, Sustainable Peace, and Prosperity," Journal of Public Policy & Marketing, 24 (Spring), 24-37.
68. -, Rohit Deshpandé, T. Bettina Comwell, Ahmet Ekici, Prabakar Kothandaraman, Mark Peterson, et al. (2012), "Marketing and Public Policy: Transformative Research in Developing Markets," Journal of Public Policy & Marketing, 31 (Fall), 178-84.
69. Tobias, Jutta and Karol C. Boudreaux (2011), "Entrepreneurship and Conflict Reduction in the Post-Genocide Rwandan Coffee Industry," Journal of Small Business and Entrepreneurship, 24 (2), 217-42.
70. -, Johanna Mair, and Celestina Barbosa-Leiker (2013), "Toward a Theory of Transformative Entrepreneuring: Poverty Reduction and Conflict Resolution in Rwanda's Entrepreneurial Coffee Sector," Journal of Business Venturing, 28, 728-42.
71. Trefon, Theodore (2004), Reinventing Order in the Congo: How People Respond to State Failure in Kinshasa. London: Zed Books.
72. Viswanathanan, Madhubalan, Suyamprakasam Gajendiran, and Raj Venkatesan (2008), "Understanding and Enabling Marketplace Literacy in Subsistence Contexts: The Development of a Consumer and Entrepreneurial Literacy Educational Program in South India," International Journal of Educational Development, 28 (3), 300-319.
73. -, Roland Gau, and Avinish Chaturvedi (2008), "Research Methods for Subsistence Marketplaces," in Sustainability Challenges and Solutions at the Base of the Pyramid: Business, Technology and the Poor, Prabhu Khandachar and Minna Halme, eds. Sheffield, UK: Greenleaf Publishing, 242-60.
74. - and José Antonio Rosa (2010), "Understanding Subsistence Marketplaces: Toward Sustainable Consumption and Commerce for a Better World," Journal of Business Research, 63 (6), 535-37.
75. -,-, and Julie A. Ruth (2010), "Exchanges in Marketing Systems: The Case of Subsistence Consumer-Merchants in Chennai, India," Journal of Marketing, 74 (May), 1-17.
76. -, Clifford J. Shultz II, and Srinivas Sridharan (2014), "Introduction to the Special Issue on Subsistence Marketplaces: From Micro-Level Insights to Macro-Level Impact," Journal of Macromarketing, 34 (2), 119-21.
77. - and Srivinas Sridharan (2009), "From Subsistence Marketplaces to Sustainable Marketplaces: A Bottom-Up Perspective on the Role of Business Poverty Alleviation," Ivey Business Journal, 73 (2), (accessed September 22, 2015), [available at http://www.iveybusinessjournal.com/topics/global-business/from-subsistence-marketplaces-to-sustainable-marketplaces-a-bottom-up-perspective-on-the-role-of-business-in-poverty-alleviation].
78. -,-, Robin Ritchie, Srinivas Venugopal, and Kiju Jung (2012), "Marketing Interactions in Subsistence Marketplaces: A Bottom-Up Approach to Designing Public Policy," Journal of Public Policy & Marketing, 31 (Fall), 159-77.
79. Vlassenroot, Koen (2008), "Armed Groups and Militias in Eastern DR Congo," Lecture Series on African Security, 5, Swedish Defence Research Agency and the Nordic Africa Institute, (accessed September 27, 2015), [available at http://www.diva-portal.org/smash/get/diva2:610652/FULLTEXTO1.pdf].
80. Waddock, Sandra A. (1991), "A Typology of Social Partnership Organizations," Administration & Society, 22 (4), 480-515.
81. Wilkie, William L. and Elizabeth S. Moore (2012), "Expanding Our Understanding of Marketing in Society," Journal of the Academy of Marketing Science, 40 (1), 53-73.
82. World Bank (2010), Enhanced Integrated Framework Program (EIF): Diagnostic Trade Integration Study. Washington, DC: World Bank.
83. - (2011), World Development Report 2011: Conflict, Security and Development. Washington, DC: World Bank.
84. Yin, Robert K. (1984), Case Study Research. Beverly Hills, CA: Sage Publications.