The adaptability of marketing systems to interventions in developing countries: Evidence from the pineapple system in Benin

Journal of Public Policy and Marketing

Volumn 33, Issue 2, 2014, Pages 159-172

  Hounhouigan, Menouwesso H ^a   Ingenbleek, Paul T M ^a   Van Der Lans, Ivo A ^a   Van Trijp, Hans C M ^a   Linnemann, Anita R ^a  

^a WAGENINGEN UNIVERSITY   (Netherlands)

Author keywords

Conjoint analysis; Developing markets; Development policy; Emerging markets; Marketing systems

Indexed keywords

EID: 84919331454     PISSN: 07439156     EISSN: 15477207     Source Type: Journal    
DOI: 10.1509/jppm.13.074     Document Type: Article

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