Innovation and business success: The mediating role of customer participation

Journal of Business Research

Volumn 66, Issue 8, 2013, Pages 1134-1142

  Ngo, Liem Viet ^a   O'Cass, Aron ^b  

^a UNIVERSITY OF NEW SOUTH WALES   (Australia)

^b UNIVERSITY OF TASMANIA   (Australia)

Author keywords

Customer participation; Firm performance; Innovation; Service quality

Indexed keywords

EID: 84877705382     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2012.03.009     Document Type: Article

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