What drives purchase intention in the context of online content services? the moderating role of ethical self-efficacy for online piracy

International Journal of Information Management

Volumn 33, Issue 1, 2013, Pages 199-208

  Wang, Yi Shun ^a   Yeh, Ching Hsuan ^a   Liao, Yi Wen ^b  

^a NATIONAL CHANGHUA UNIVERSITY OF EDUCATION   (Taiwan)

^b CHIA NAN UNIVERSITY OF PHARMACY AND SCIENCE   (Taiwan)

Author keywords

Ethical self efficacy for online piracy; Online content services; Perceived value; Purchase intention; Value based adoption model

Indexed keywords

CONSUMER BEHAVIOR; CRIME; DIGITAL STORAGE; LEAST SQUARES APPROXIMATIONS; PHILOSOPHICAL ASPECTS; PURCHASING; SALES;

ADOPTION MODEL; ON-LINE CONTENTS; ONLINE PIRACY; PERCEIVED VALUE; PURCHASE INTENTION;

COMPUTER CRIME;

EID: 84870420928     PISSN: 02684012     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ijinfomgt.2012.09.004     Document Type: Article

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