The impact of consumer trust on attitudinal loyalty and purchase intentions in B2C e-marketplaces: Intermediary trust vs. seller trust

International Journal of Information Management

Volumn 31, Issue 5, 2011, Pages 469-479

  Hong, Ilyoo B ^a   Cho, Hwihyung ^a  

^a Chung Ang University   (South Korea)

Author keywords

Attitudinal loyalty; B2C e marketplace; Consumer trust; Intermediary; Purchase intentions

Indexed keywords

COMMERCE; PURCHASING; SALES; SURVEYS;

ATTITUDINAL LOYALTY; CONSUMER TRUST; E-MARKETPLACES; INTERMEDIARY; PURCHASE INTENTION;

CONSUMER BEHAVIOR;

EID: 80051473686     PISSN: 02684012     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ijinfomgt.2011.02.001     Document Type: Article

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