New insights into the impact of digital signage as a retail atmospheric tool

Journal of Consumer Behaviour

Volumn 11, Issue 6, 2012, Pages 454-466

  Dennis, Charles ^a   Michon, Richard ^b   Brakus, J Joško ^c   Newman, Andrew ^d   Alamanos, Eleftherios ^a  

^a UNIVERSITY OF LINCOLN   (United Kingdom)

^b RYERSON UNIVERSITY   (Canada)

^c UNIVERSITY OF LEEDS   (United Kingdom)

^d UNIVERSITY OF SALFORD   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84870354195     PISSN: 14720817     EISSN: 14791838     Source Type: Journal    
DOI: 10.1002/cb.1394     Document Type: Article

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