Environmental trends: Future store technologies and their impact on grocery retailing

Retailing in the 21st Century (Second Edition): Current and Future Trends

Volumn , Issue , 2010, Pages 141-158

  Kalyanam, Kirthi ^a   Lal, Rajiv ^b   Wolfram, Gerd ^c  

^a SANTA CLARA UNIVERSITY   (United States)

^b HARVARD UNIVERSITY   (United States)

^c MetroPartner AS   (Germany)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84892060232     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.1007/978-3-540-72003-4_9     Document Type: Chapter

References (3)

1. Blattberg, R. C. & S. Neslin (1989): Sales Promotion: The Long and the Short of it, Marketing Letters, 1:1, 81-97.
2. Hoch, Steven J., Xavier Dreze and Mary Purk (1994): EDLP, Hi-Lo, and Margin Arithmetic, Journal of Marketing, 58, (October), 16-27.
3. st Edition.