Trust as a moderator of the relationship between organizational learning and marketing capabilities: Evidence from Spanish SMEs

International Small Business Journal

Volumn 30, Issue 6, 2012, Pages 700-726

  Sanzo, María J ^a   Santos, Maria L ^a   García, Nuria ^a   Trespalacios, Juan A ^a  

^a UNIVERSITY OF OVIEDO   (Spain)

Author keywords

marketing capabilities; organizational learning; performance; SMEs; trust

Indexed keywords

EID: 84865121252     PISSN: 02662426     EISSN: 17412870     Source Type: Journal    
DOI: 10.1177/0266242611418907     Document Type: Article

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