Corporate Social Responsibility and the Benefits of Employee Trust: A Cross-Disciplinary Perspective

Journal of Business Ethics

Volumn 102, Issue 1, 2011, Pages 29-45

  Hansen, S Duane ^a   Dunford, Benjamin B ^b   Boss, Alan D ^c   Boss, R Wayne ^d   Angermeier, Ingo ^e  

^a CENTRAL WASHINGTON UNIVERSITY   (United States)

^b PURDUE UNIVERSITY   (United States)

^c UNIVERSITY OF WASHINGTON BOTHELL   (United States)

^d UNIVERSITY OF COLORADO   (United States)

^e Gibbs Cancer Center   (United States)

Author keywords

Corporate marketing; Corporate social responsibility; Employee attitudes; Employee trust; Ethical corporate marketing; Organizational behavior

Indexed keywords

EID: 79961028053     PISSN: 01674544     EISSN: 15730697     Source Type: Journal    
DOI: 10.1007/s10551-011-0903-0     Document Type: Article

References (104)

1. Aguilera, R. V., Rupp, D. E., Williams, C. A., & Ganapathi, J. (2007). Putting the S back in corporate social responsibility: A multi level theory of social change in organizations. Academy of Management Review, 32, 836-863.
2. Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50, 179-211.
3. Albinger, H. S., & Freeman, S. J. (2000). Corporate social performance and attractiveness as an employer to different job seeking populations. Journal of Business Ethics, 28, 243-253.
4. Allen, D. G., Weeks, K. P., & Moffitt, K. R. (2005). Turnover intentions and voluntary turnover: The moderating roles of self-monitoring, locus of control, proactive personality, and risk aversion. Journal of Applied Psychology, 90, 980-990.
5. Bagozzi, R. P. (2004). Self-control and the self-regulation of dieting decisions: The role of prefactual attitudes, subjective norms, and resistance to temptation. Basic and Applied Social Psychology, 26(2& 3), 199-213.
6. Ball, D. (2004). The role of communication and trust in explaining customer loyalty. European Journal of Marketing, 38(9/10), 1272-1293.
7. Balmer, J. M. T. (1998). Corporate identity and the advent of corporate marketing. Journal of Marketing Management, 14, 963-996.
8. Balmer, J. M. T., Fukukawa, K., & Gray, E. R. (2007). The nature and management of ethical corporate identity: A commentary on corporate identity, corporate social responsibility and ethics. Journal of Business Ethics, 76, 7-15.
9. Balmer, J. M. T., & Greyser, S. A. (2002). Managing the multiple identities of the corporation. California Management Review, 44(3), 72-86.
10. Baron, R. M., & Kenny, D. A. (1986). The Moderator-mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations. Journal of Personality and Social Psychology, 51, 1173-1183.
11. Becker-Olsen, K. L., Cudmore, B. A., & Hill, R. P. (2006). The impact of perceived corporate social responsibility on consumer behavior. Journal of Business Research, 59, 46-53.
12. Bentler, P. M., & Chou, C. P. (1987). Practical issues in structural equation modeling. Sociological Methods & Research, 16, 78-117.
13. Bernerth, J. B., Armenakis, A. A., Field, H. S., Giles, W. F., & Walker, H. J. (2007). Leader-member social exchange (LMSX): Development and validation of a scale. Journal of Organizational Behavior, 28, 979-1003.
14. Berrone, P., Surroca, J., & Tribo, J. A. (2007). Corporate ethical identity as a determinant of firm-performance: A test of the mediating role of stakeholder satisfaction. Journal of Business Ethics, 76(1), 35-54.
15. Blau, P. M. (1964). Exchange and power in social life. New York, NY: Wiley.
16. Bollen, K. A. (1989). Structural equations with latent variables. New York, NY: Wiley.
17. Brown, T. J., & Dacin, P. A. (1997). The company and the product: Corporate associations and consumer product responses. Journal of Marketing, 61(1), 68-85.
18. Brown, M. E., Trevino, L. K., & Harrison, D. A. (2005). Ethical leadership: A social learning perspective for construct development and testing. Organizational Behavior and Human Decision Processes, 97, 117-134.
19. Buchan, N. R., Croson, R. T. A., & Dawes, R. M. (2002). Swift neighbors and persistent strangers: A cross-cultural investigation of trust and reciprocity in social exchange. American Journal of Sociology, 108(1), 168-206.
20. Bunderson, J. S., & Thompson, J. A. (2009). The call of the wild: Zookeepers, callings, and the double-edged sword of deeply meaningful work. Administrative Science Quarterly, 54, 32-57.
21. Byrne, B. (2005). Structural equation modeling with AMOS: Basic concepts, applications, and programming. Mahwah, NJ: Lawrence Erlbaum Associates, Publishers.
22. Campbell, J. (2007). Why would corporations behave in socially responsible ways? An institutional theory of corporate social responsibility. Academy of Management Review, 32(3), 946-967.
23. Castaldo, S., Perrini, F., Misani, N., & Tencati, A. (2009). The missing link between corporate social responsibility and consumer trust: The case of fair trade products. Journal of Business Ethics, 84(1), 1-15.
24. Chaudhuri, A., & Holbrook, M. B. (2001). The chain of effects from brand trust and brand affect to brand performance: The role of brand loyalty. Journal of Marketing, 65, 81-93.
25. Cochran, P. L., & Wood, R. A. (1984). Corporate social responsibility and financial performance. Academy of Management Journal, 27, 42-56.
26. Collier, J., & Esteban, R. (2007). Corporate social responsibility and employee commitment. Business Ethics: A European Review, 16(1), 19-33.
27. Colquitt, J. A., LePine, J. A., & Wesson, M. J. (2009). Organizational behavior: Improving performance and commitment in the workplace. New York, NY: McGraw-Hill Irwin.
28. Colquitt, J. A., Scott, B. A., & LePine, J. A. (2007). Trust, trustworthiness, and trust propensity: A meta-analytic test of their unique relationships with risk taking and job performance. Journal of Applied Psychology, 92(4), 909-927.
29. Colquitt, J. A., Wesson, M. J., Porter, C. O. L. H., Conlon, D. E., & Ng, K. Y. (2001). Justice at the millennium: A meta-analytic review of 25 years of organizational justice research. Journal of Applied Psychology, 86(3), 425-445.
30. Cone/Roper Millennial. (2006). Cause study. See www. coninc. com.
31. Cropanzano, R., Byrne, Z. S., Bobocel, D. R., & Rupp, D. E. (2001). Moral virtues, fairness heuristics, social entities, and other denizens of organizational justice. Journal of Vocational Behavior, 58, 164-209.
32. Darr, K. (1997). Social responsibility in hospitals. Hospital Topics, 75(1), 4-7.
33. Dillman, D. A. (2000). Mail and internet surveys: The tailored design method. New York, NY: John Wiley.
34. Dirks, K. T. (2000). Trust in leadership and team performance: Evidence from NCAA Basketball. Journal of Applied Psychology, 85(6), 1004-1012.
35. Dirks, K. T., & Ferrin, D. L. (2001). The role of trust in organizational settings. Organization Science, 12, 450-467.
36. Dirks, K. T., & Ferrin, D. L. (2002). Trust in leadership: Meta-analytic findings and implications for research and practice. Journal of Applied Psychology, 87(4), 611-628.
37. Doney, P. M., & Cannon, J. P. (1997). An examination of the nature of trust in buyer-seller relationships. Journal of Marketing, 61, 35-51.
38. Dunford, B. B., Oler, D. K., & Boudreau, J. W. (2008). Underwater stock options and voluntary turnover: A multidisciplinary perspective integrating behavioral and economic theories. Personnel Psychology, 61(4), 687-726.
39. Dutton, J. E., & Dukerich, J. M. (1991). Keeping an eye on the mirror: Image and identity in organizational adaptation. Academy of Management Journal, 334(3), 517-554.
40. Efron, B., & Tibshirani, R. (1993). An introduction to the bootstrap. New York: Chapman & Hall/CRC.
41. Fang, E., Palmatier, R. W., Scheer, L. K., & Li, N. (2008). Trust at different organizational levels. Journal of Marketing, 72, 80-98.
42. Fishbein, M., & Ajzen, I. (1975). Belief, attitude, intention and behavior: An introduction to theory and research. Reading, MA: Addison-Wesley.
43. Folger, R., Cropanzano, R., & Goldman, B. (2005). What is the relationship between justice and morality? In J. Greenberg & J. A. Colquitt (Eds.), Handbook of organizational justice (pp. 215-245). Mahwah, NJ: Lawrence Erlbaum Associates.
44. Fombrun, C., & Shanley, M. (1990). What's in a name? Reputation building and corporate strategy. Academy of Management Journal, 33, 233-258.
45. Fornell, C., & Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research, 19, 39-50.
46. Fukukawa, K., Balmer, J. M. T., & Gray, E. R. (2007). Mapping the interface between corporate identity, ethics, and corporate social responsibility. Journal of Business Ethics, 76, 1-5.
47. Garbarino, E., & Johnson, M. S. (1999). The different roles of satisfaction, trust, and commitment in customer relationships. Journal of Marketing, 63, 70-87.
48. Gatewood, R. D., Gowan, M. A., & Lautenschlager, G. J. (1993). Corporate image, recruitment image and initial job choice decisions. Academy of Management Journal, 36, 414-427.
49. Gavin, J. F., & Maynard, W. S. (1975). Perceptions of corporate social responsibility. Personnel Psychology, 28, 377-387.
50. Gerstner, C. R., & Day, D. V. (1997). Meta-analytic review of leader-member exchange theory: Correlates and construct issues. Journal of Applied Psychology, 82, 827-844.
51. Golob, U., Lah, M., & Jancic, Z. (2008). Value orientations and consumer expectations of corporate social responsibility. Journal of Marketing Communications, 14, 83-96.
52. Green, S. B., Akey, T. M., Fleming, K. K., Hershberger, S. L., & Marquis, J. G. (1997). Effect of the number of scale points on chi-square fit indices in confirmatory factor analysis. Structural Equation Modeling: A Multidisciplinary Journal, 4(2), 108-120.
53. Green Guide for Health Care. www. gghc. org. Accessed Jan 11, 2008.
54. Hair, J. F., Anderson, R. E., Tatham, R. L., & Black, W. C. (1998). Multivariate data analysis (5th ed.). Englewood Cliffs, NJ: Prentice Hall.
55. Hancock, G. R., & Freeman, M. J. (2001). Power and sample size for the root mean square error of approximation test of not close fit in structural equation modeling. Educational and Psychological Measurement, 61(5), 741-758.
56. Healthcare Registration. (2007). Providers Benefit from Community Commitment. Health Care Registration: The Newsletter for Health Care Registration Professionals, 16(11), 10-11.
57. Hemdi, M. A., Nasurdin, A., & Gadjah, M. (2006). Predicting turnover intentions of hotel employees: The influence of employee development human resource management practices and trust in organization. International Journal of Business, 8(1), 21-42.
58. Hibbart, J. H., Stockard, J., & Tusler, M. (2003). Does publicizing hospital performance stimulate quality improvement efforts? Health Affairs, 22(2), 84-94.
59. Kline, R. B. (2005). Principles and practice of equation modeling (2nd ed.). New York, NY: The Guilford Press.
60. Lee, M. (2008). A review of the theories of corporate social responsibility: Its evolutionary path and the road ahead. International Journal of Management Reviews, 10(1), 118-119.
61. MacKinnon, D. P., Lockwood, J. M., Hoffman, S. G., & Sheets, V. (2002). A comparison of methods to test mediation and other intervening variable effects. Psychological Methods, 7, 83-104.
62. Margolis, J. D., & Walsh, J. P. (2003). Misery loves companies: Rethinking social initiatives by business. Administrative Science Quarterly, 48, 268-305.
63. Marin, L., Ruiz, S., & Rubio, A. (2009). The role of identity salience in the effects of CSR on consumer behavior. Journal of Business Ethics, 84(1), 65-78.
64. Matten, D.,Moon, J. (2008).Implicit and explicit CSR: A conceptual framework for a comparative understanding of corporate social responsibility. Academy of Management Review, 33(2), 404-424.
65. Mayer, R. C., Davis, J. H., & Schoorman, F. D. (1995). An integrative model of organizational trust. Academy of Management Review, 20, 709-734.
66. Morgan, R. M., & Hunt, S. D. (1994). The commitment-trust theory of relationship marketing. Journal of Marketing, 58, 20-38.
67. Morsing, M., & Schultz, M. (2006). Corporate social responsibility communication: Stakeholder information, response, and involvement strategies. Business Ethics: A European Review, 15(4), 323-338.
68. Mouzas, S., Henneberg, S., & Naude, P. (2007). Trust and reliance in business relationships. European Journal of Marketing, 41(9/10), 1016-1032.
69. Murray, K., & Vogel, C. M. (1997). Using a hierarchy-of-effects approach to gauge the effectiveness of corporate social responsibility to generate goodwill toward the firm: Financial versus non-financial impacts. Journal of Business Research, 38(2), 141-160.
70. Nan, X., & Heo, K. (2007). Consumer responses to corporate social responsibility (CSR) initiatives. Journal of Advertising, 36(2), 63-74.
71. New York Stock Exchange (NYSE) CEO Report. (2008). The year of the customer. Executive summary. Online article Accessed Jul 13, 2008 available at: http://www. nyse. com/pdfs/NYSE_3rdQtr07_ExecSum. pdf.
72. Niehm, L. S., Swinney, J., & Miller, N. J. (2008). CSR and its consequences for family business performance. Journal of Small Business Management, 46(3), 331-350.
73. Organ, D. W. (1988). OCB: The good soldier syndrome. Lexington, MA: Lexington Books.
74. Organ, D., & Ryan, K. (1995). A meta-analytic review of attitudinal and dispositional predictors of OCB. Personnel Psychology, 48, 775-802.
75. Parkhe, A. (1993). Strategic alliance structuring: A game theoretic and transaction cost examination of interfirm cooperation. Academy of Management Journal, 36, 794-829.
76. Peloza, J., & Papania, L. (2008). The missing link between corporate social responsibility and financial performance: Stakeholder salience and identification. Corporate Reputation Review, 11(2), 169-181.
77. Perrini, F., & Castaldo, S. (2008). Editorial introduction: Corporate social responsibility and trust. Business Ethics: A European Review, 17(1), 1-2.
78. Pivato, S., Misani, N., & Tencati, A. (2008). The impact of corporate social responsibility on consumer trust: The case of organic food. Business Ethics: A European Review, 17(1), 3-12.
79. Podsakoff, P. M., Ahearne, M., & MacKenzie, S. B. (1997). OCB and the quantity and quality of work group performance. Journal of Applied Psychology, 82, 262-270.
80. Podsakoff, P. M., MacKenzie, S. B., Lee, J. Y., & Podsakoff, N. P. (2003). Common method biases in behavioral research: A critical review of the literature and recommended remedies. Journal of Applied Psychology, 88, 879-903.
81. Podsakoff, P. M., MacKenzie, S. B., Moorman, R. H., & Fetter, R. (1990). Transformational leader behaviors and their effects on followers' trust in leader, satisfaction and organizational citizenship behaviors. Leadership Quarterly, 1(2), 107-142.
82. Podsakoff, P. M., MacKenzie, S. B., Paine, J. B., & Bachrach, D. G. (2000). OCBs: A critical review of the theoretical and empirical literature and suggestions for future research. Journal of Management, 26, 513-563.
83. Preacher, K. J., & Hayes, A. F. (2008). Asymptotic and resampling strategies for assessing and comparing indirect effects in multiple mediator models. Behavior Research Methods, 40, 879-891.
84. PricewaterhouseCoopers Health Research Institute. (2005). My brother's keeper: Growing expectations confront hospitals on community benefits and charity care. Online article Accessed Jan 10, 2008 at: http://www. pwc. com/extweb/pwcpublications. nsf/docid/38BE1BA9F194D10F85257308005936AB.
85. Riordan, C. M., Gatewood, R. D., & Bill, J. B. (1997). Corporate image: Employee reactions and implications for managing corporate social performance. Journal of Business Ethics, 16(4), 401-412.
86. Robinson, S. L., & Morrison, E. W. (1995). Psychological contracts and OCB: The effect of unfulfilled obligations on civic virtue behavior. Journal of Organizational Behavior, 16(3), 289-298.
87. Rodrigo, P., & Arenas, D. (2008). Do employees care about CSR programs? A typology of employees according to their attitudes. Journal of Business Ethics, 83, 265-283.
88. Rosse, J. G., & Hulin, C. L. (1985). Adaptation to work: An analysis of employee health withdrawal and change. Organizational Behavior and Human Decision Processes, 36, 324-347.
89. Royle, T. (2005). Realism or idealism? Corporate social responsibility and the employee stakeholder in the global fast-food industry. Business Ethics: A European Review, 14(1), 42-55.
90. Rupp, D. E., Ganapathi, J., Aguilera, R. V., & Williams, C. A. (2006). Employee reactions to corporate social responsibility: An organizational justice framework. Journal of Organizational Behavior, 27, 537-543.
91. Sen, S., & Bhattacharya, C. B. (2001). Does doing good always lead to doing better? Consumer reactions to corporate social responsibility. Journal of Marketing Research, 38(2), 225-243.
92. Shore, L. M., Tetrick, L. E., Lynch, P., & Barksdale, K. (2006). Social and economic exchange: Construct development and validation. Journal of Applied Social Psychology, 34, 837-867.
93. Sirdeshmukh, D., Singh, J., & Sabol, B. (2002). Consumer trust, value, and loyalty in relational exchanges. Journal of Marketing, 66, 15-37.
94. Snider, J., Hill, R. P., & Martin, D. (2003). Corporate social responsibility in the 21st century: A view from the world's most successful firms. Journal of Business Ethics, 48(2), 175-187.
95. Sobel, M. E. (1982). Asymptotic intervals for indirect effects in structural equations models. In S. Leinhart (Ed.), Sociological methodology (pp. 290-312). San Francisco, CA: Jossey-Bass.
96. Sparkes, R., & Cowton, C. J. (2004). The maturing of socially responsible investment: A review of the developing link with corporate social responsibility. Journal of Business Ethics, 52(1), 45-57.
97. Tourangeau, R., Rips, L. J., & Rasinski, K. (2000). The psychology of survey response. Cambridge, UK: Cambridge University Press.
98. Turban, D. B., & Greening, D. W. (1997). Corporate social performance and organizational attractiveness to prospective employees. Academy of Management Journal, 40, 658-672.
99. Tzafrir, S. S., & More, K. V. (2006). Trust as a mediator between organizational justice and work behaviors in a cross-cultural context. Academy of Management Best Conference Paper, 2006, E1-E6.
100. Valentine, S., & Fleischman, G. (2008). Ethics programs, perceived corporate social responsibility and job satisfaction. Journal of Business Ethics, 77, 159-172.
101. van Dyne, L., Graham, J. W., & Dienesch, R. M. (1994). OCB: Construct redefinition, measurement, and validation. Academy of Management Journal, 37, 765-802.
102. Waddock, S. A., & Graves, S. B. (1997). The corporate social performance-financial performance link. Strategic Management Journal, 18(4), 303-319.
103. Zand, D. (1972). Trust and managerial problem solving. Administrative Science Quarterly, 17, 229-239.
104. Zenisek, T. J. (1979). Corporate social responsibility: A conceptualization based on organizational literature. Academy of Management Review, 4(3), 359-368.