Dark side of relationships: A tensions-based view

Industrial Marketing Management

Volumn 40, Issue 5, 2011, Pages 774-784

  Fang, Shyh Rong ^a   Chang, Yong Sheng ^b   Peng, Yan Chiun ^c  

^a HSIUPING INSTITUTE OF TECHNOLOGY   (Taiwan)

^b TAMKANG UNIVERSITY   (Taiwan)

^c NATIONAL CHUNG HSING UNIVERSITY   (Taiwan)

Author keywords

Commitment; Dark side of relationships; Relationship marketing; Tensions based view; Trust

Indexed keywords

EID: 79960425952     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.indmarman.2011.02.003     Document Type: Article

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