Sales force reactions to corporate social responsibility: Attributions, outcomes, and the mediating role of organizational trust

Industrial Marketing Management

Volumn 39, Issue 7, 2010, Pages 1207-1218

  Vlachos, Pavlos A ^a,b   Theotokis, Aristeidis ^a   Panagopoulos, Nikolaos G ^a  

^a ATHENS UNIVERSITY OF ECONOMICS AND BUSINESS   (Greece)

^b AMERICAN COLLEGE OF GREECE   (Greece)

Author keywords

Attributions; Behavioral intentions; Corporate social responsibility; Loyalty; Organizational trust; Sales force

Indexed keywords

EID: 77956880136     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.indmarman.2010.02.004     Document Type: Article

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