The effect of Corporate Social Responsibility (CSR) activities on companies with bad reputations

Journal of Consumer Psychology

Volumn 16, Issue 4, 2006, Pages 377-390

  Yoon, Yeosun ^a   Gürhan Canli, Zeynep ^b   Schwarz, Norbert ^c  

^a Ewha Womans University   (South Korea)

^b KOÇ UNIVERSITY   (Turkey)

^c UNIVERSITY OF MICHIGAN   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 34248591823     PISSN: 10577408     EISSN: None     Source Type: Journal    
DOI: 10.1207/s15327663jcp1604_9     Document Type: Article

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