Challenges in conducting and publishing research on the middle east and Africa in leading journals

International Marketing Review

Volumn 32, Issue 1, 2015, Pages 52-77

  Lages, Cristiana R ^a   Pfajfar, Gregor ^b   Shoham, Aviv ^c  

^a UNIVERSITY OF READING   (United Kingdom)

^b UNIVERSITY OF LJUBLJANA   (Slovenia)

^c UNIVERSITY OF HAIFA   (Israel)

Author keywords

Academic research; Africa; Delphi study; Marketing international business advertising journals; Middle East

Indexed keywords

EID: 84923320547     PISSN: 02651335     EISSN: None     Source Type: Journal    
DOI: 10.1108/IMR-12-2014-0374     Document Type: Article

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