Why is so little marketing research on Latin America published in high quality journals and what can we do about it?: Lessons from a Delphi study of authors who have succeeded

International Marketing Review

Volumn 28, Issue 4, 2011, Pages 435-449

  Fastoso, Fernando ^a   Whitelock, Jeryl ^a  

^a BRADFORD UNIVERSITY SCHOOL OF MANAGEMENT   (United Kingdom)

Author keywords

Delphi method; Journals; Latin America; Marketing research

Indexed keywords

EID: 79961069536     PISSN: 02651335     EISSN: None     Source Type: Journal    
DOI: 10.1108/02651331111149967     Document Type: Review

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