How to influence hospitality employee perceptions on hotel brand performance?

International Journal of Contemporary Hospitality Management

Volumn 26, Issue 8, 2014, Pages 1162-1178

  Cheung, Catherine ^a   Kong, Haiyan ^b   Song, Haiyan ^a  

^a THE HONG KONG POLYTECHNIC UNIVERSITY   (Hong Kong)

^b SHANDONG UNIVERSITY   (China)

Author keywords

Brand management; Hotel management; Human resource management; Internal branding; Job satisfaction; Organizational career management

Indexed keywords

EID: 84912574683     PISSN: 09596119     EISSN: None     Source Type: Journal    
DOI: 10.1108/IJCHM-02-2013-0090     Document Type: Article

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