Development and implementation of customer solutions: A study of process dynamics and market shaping

Industrial Marketing Management

Volumn 42, Issue 7, 2013, Pages 1083-1092

  Biggemann, Sergio ^a   Kowalkowski, Christian ^b,c   Maley, Jane ^d   Brege, Staffan ^c  

^a UNIVERSITY OF OTAGO   (New Zealand)

^b HANKEN SCHOOL OF ECONOMICS   (Finland)

^c LINKÖPING UNIVERSITY   (Sweden)

^d MACQUARIE UNIVERSITY   (Australia)

Author keywords

Co creation; Customer solutions; Market dynamics; Mining industry; Project

Indexed keywords

EID: 84886729588     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.indmarman.2013.07.026     Document Type: Article

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