ICT as a catalyst for service business orientation

Journal of Business and Industrial Marketing

Volumn 28, Issue 6, 2013, Pages 506-513

  Kowalkowski, Christian ^a   Kindström, Daniel ^b   Gebauer, Heiko ^c  

^a HANKEN SCHOOL OF ECONOMICS   (Finland)

^b LINKÖPING UNIVERSITY   (Sweden)

^c EPFL   (Switzerland)

Author keywords

Communication technologies; Differentiation; Industrial services; Information technology; Management strategy; Service business orientation; Service orientation; Servitization

Indexed keywords

EID: 84881569935     PISSN: 08858624     EISSN: None     Source Type: Journal    
DOI: 10.1108/JBIM-04-2013-0096     Document Type: Article

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