Customer-integrated business models: A theoretical framework

Management

Volumn 13, Issue 4, 2010, Pages 226-265

  Plé, Loïc ^a   Lecocq, Xavier ^b   Angot, Jacques ^a  

^a CNRS   (France)

^b IESEG School of Management   (France)

Author keywords

Business models; Customer participation; Customer's organizational socialization; Customer integrated business models

Indexed keywords

EID: 84857455585     PISSN: 12864892     EISSN: None     Source Type: Journal    
DOI: 10.3917/mana.134.0226     Document Type: Article

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