Best practice QFD application: An internal/external benchmarking approach based on Ford Motors' experience

International Journal of Quality and Reliability Management

Volumn 22, Issue 1 SPEC. ISS., 2005, Pages 38-58

  Ginn, David ^a   Zairi, Mohamed ^a  

^a BRADFORD UNIVERSITY SCHOOL OF MANAGEMENT   (United Kingdom)

Author keywords

Customer satisfaction; House of quality; Performance management; Quality; Quality function deployment; Team working

Indexed keywords

EID: 18844446448     PISSN: 0265671X     EISSN: None     Source Type: Journal    
DOI: 10.1108/02656710510572986     Document Type: Article

References (21)

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