Linking internal market orientation and new service performance

European Journal of Innovation Management

Volumn 14, Issue 2, 2011, Pages 207-226

  Sanchez Hernandez, M Isabel ^a   Miranda, Francisco J ^a  

^a UNIVERSITY OF EXTREMADURA   (Spain)

Author keywords

Critical success factors; Information services; Innovation; Internal marketing; Portugal; Spain

Indexed keywords

EID: 79955617731     PISSN: 14601060     EISSN: None     Source Type: Journal    
DOI: 10.1108/14601061111124894     Document Type: Article

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