Regulatory focus and reliance on implicit preferences in consumption contexts

Journal of Consumer Psychology

Volumn 20, Issue 2, 2010, Pages 193-204

  Florack, Arnd ^a   Friese, Malte ^b   Scarabis, Martin ^c  

^a ZEPPELIN UNIVERSITY   (Germany)

^b UNIVERSITY OF BASEL   (Switzerland)

^c UNIVERSITY OF MÜNSTER   (Germany)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 77951242596     PISSN: 10577408     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jcps.2010.02.001     Document Type: Article

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