Consumer value co-creation in a hybrid commerce service-delivery system

International Journal of Electronic Commerce

Volumn 14, Issue 3, 2010, Pages 35-62

  Oh, Lih Bin ^a   Teo, Hock Hai ^b  

^a XI'AN JIAOTONG UNIVERSITY   (China)

^b NATIONAL UNIVERSITY OF SINGAPORE   (Singapore)

Author keywords

Customer contact model; Hybrid commerce service delivery system; Retail channel integration; Service science; Services; Value co production

Indexed keywords

EID: 77950616081     PISSN: 10864415     EISSN: None     Source Type: Journal    
DOI: 10.2753/JEC1086-4415140303     Document Type: Conference Paper

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