Effects of organizational and serviceperson orientation on customer loyalty

Management Decision

Volumn 47, Issue 10, 2009, Pages 1489-1513

  Colwell, Scott ^a   HogarthScott, Sandra ^b   Jiang, Depeng ^c   Joshi, Ashwin ^d  

^a UNIVERSITY OF GUELPH   (Canada)

^b BRADFORD UNIVERSITY SCHOOL OF MANAGEMENT   (United Kingdom)

^c York University   (Canada)

^d YORK UNIVERSITY   (Canada)

Author keywords

Customer loyalty; Customer orientation; Organizational behaviour; Service industries

Indexed keywords

EID: 72049131890     PISSN: 00251747     EISSN: None     Source Type: Journal    
DOI: 10.1108/00251740911004655     Document Type: Article

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