Corridors of influence in the dissemination of customer-oriented strategy to customer contact service employees

Journal of Marketing

Volumn 64, Issue 2, 2000, Pages 35-50

  Hartline, Michael D ^a   Maxham III, James G ^a   McKee, Daryl O ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0034397238     PISSN: 00222429     EISSN: None     Source Type: Journal    
DOI: 10.1509/jmkg.64.2.35.18001     Document Type: Article

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