Retail internationalisation in practice: Per una in the UK and Taiwan

International Journal of Retail and Distribution Management

Volumn 37, Issue 3, 2009, Pages 250-270

  Wigley, Stephen ^a   Chiang, Chu Ling Rachel ^a  

^a HERIOT WATT UNIVERSITY   (United Kingdom)

Author keywords

Fashion industry; International marketing; Retailing; Taiwan; United Kingdom

Indexed keywords

EID: 70349434042     PISSN: 09590552     EISSN: None     Source Type: Journal    
DOI: 10.1108/09590550910941517     Document Type: Article

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