The operationalisation of international fashion retailer success

Journal of Fashion Marketing and Management

Volumn 11, Issue 2, 2007, Pages 281-296

  Wigley, Stephen ^a   Moore, Christopher M ^a  

^a HERIOT WATT UNIVERSITY   (United Kingdom)

Author keywords

Fashion; International marketing; Operations management; Retailing

Indexed keywords

DECISION MAKING; FASHION; PRODUCTION MANAGEMENT; RETAILING;

EID: 34249731398     PISSN: 13612026     EISSN: None     Source Type: Journal    
DOI: 10.1108/13612020710751437     Document Type: Article

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