An integrative framework capturing experiential and utilitarian shopping experience

International Journal of Retail & Distribution Management

Volumn 35, Issue 6, 2007, Pages 421-442

  Fiore, Ann Marie ^a   Kim, Jihyun ^b  

^a IOWA STATE UNIVERSITY   (United States)

^b VIRGINIA POLYTECHNIC INSTITUTE AND STATE UNIVERSITY   (United States)

Author keywords

Consumer behaviour; Shopping

Indexed keywords

EID: 34249078531     PISSN: 09590552     EISSN: None     Source Type: Journal    
DOI: 10.1108/09590550710750313     Document Type: Article

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