Person-place congruency: The interactive effects of shopper style and atmospherics on consumer expenditures

Journal of Service Research

Volumn 8, Issue 2, 2005, Pages 181-191

  Morrin, Maureen ^a   Chebat, Jean Charles ^b  

^a RUTGERS UNIVERSITY   (United States)

^b HEC MONTRÉAL   (Canada)

Author keywords

Atmospherics; Impulse purchase; Music; Scent; Unplanned purchase

Indexed keywords

EID: 27844451113     PISSN: 10946705     EISSN: None     Source Type: Journal    
DOI: 10.1177/1094670505279420     Document Type: Article

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