Consumer Decision Making: A Choice Goals Approach

Handbook of Consumer Psychology

Volumn , Issue , 2018, Pages 589-610

  Bettman, James R ^a   Luce, Mary Frances ^a   Payne, John W ^a  

^a DUKE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 85145867694     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4324/9780203809570-33     Document Type: Chapter

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