Electronic marketing, the new kid on the block

Marketing Intelligence & Planning

Volumn 22, Issue 3, 2004, Pages 297-309

  Harridge March, Sally ^a  

^a OXFORD BROOKES UNIVERSITY   (United Kingdom)

Author keywords

Electronic commerce; Internet marketing; Retailing

Indexed keywords

EID: 84992986658     PISSN: 02634503     EISSN: None     Source Type: Journal    
DOI: 10.1108/02634500410536885     Document Type: Review

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