Healthy-left, unhealthy-right: Can displaying healthy items to the left (versus right) of unhealthy items nudge healthier choices?

Journal of Consumer Research

Volumn 43, Issue 1, 2016, Pages 103-112

  Romero, Marisabel ^a   Biswas, Dipayan ^a  

^a UNIVERSITY OF SOUTH FLORIDA   (United States)

Author keywords

Food and beverage consumption; Healthy and unhealthy choices; Lateral visual display position; Sensory marketing

Indexed keywords

EID: 84979070065     PISSN: 00935301     EISSN: None     Source Type: Journal    
DOI: 10.1093/jcr/ucw008     Document Type: Article

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