The effectiveness of managing social media on hotel performance

International Journal of Hospitality Management

Volumn 44, Issue , 2015, Pages 165-171

  Kim, Woo Gon ^a   Lim, Hyunjung ^a   Brymer, Robert A ^a  

^a FLORIDA STATE UNIVERSITY   (United States)

Author keywords

Hotel performance; Online reviews; Response to negative comments; Social media

Indexed keywords

EID: 84910603253     PISSN: 02784319     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ijhm.2014.10.014     Document Type: Article

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