Why do people play mobile social games? An examination of network externalities and of uses and gratifications

Internet Research

Volumn 24, Issue 3, 2014, Pages 313-331

  Wei, Pei Shan ^a   Lu, Hsi Peng ^a  

^a NATIONAL TAIWAN UNIVERSITY OF SCIENCE AND TECHNOLOGY   (Taiwan)

Author keywords

Intention to play; Mobile devices; Mobile social games; Network externalities theory; Smartphones; Tablet computers; Uses and gratifications theory

Indexed keywords

EID: 84900875339     PISSN: 10662243     EISSN: None     Source Type: Journal    
DOI: 10.1108/IntR-04-2013-0082     Document Type: Article

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