Experience sharing

Journal of Marketing Management

Volumn 28, Issue 13-14, 2012, Pages 1535-1552

  Chen, Tom ^a   Drennan, Judy ^b   Andrews, Lynda ^b  

^a UNIVERSITY OF NEWCASTLE   (Australia)

^b QUEENSLAND UNIVERSITY OF TECHNOLOGY   (Australia)

Author keywords

actor to actor; co creation experience; experience sharing; Service Dominant Logic; value fulfilment; value initiator; value in experience

Indexed keywords

EID: 84870900448     PISSN: 0267257X     EISSN: 14721376     Source Type: Journal    
DOI: 10.1080/0267257X.2012.736876     Document Type: Article

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