Exploring antecedents and consequence of online group-buying intention: An extended perspective on theory of planned behavior

International Journal of Information Management

Volumn 33, Issue 1, 2013, Pages 185-198

  Cheng, Hsiu Hua ^a   Huang, Shih Wei ^a  

^a CHAOYANG UNIVERSITY OF TECHNOLOGY   (Taiwan)

Author keywords

Electronic word of mouth; Network embeddedness; Online group buying; Theory of planned behavior; Website quality

Indexed keywords

COMPETITION; CONSUMER BEHAVIOR; GROUP THEORY; LEAST SQUARES APPROXIMATIONS; MANAGERS; SALES; WEBSITES;

ELECTRONIC WORD OF MOUTHS; NETWORK EMBEDDEDNESS; ON-LINE GROUP BUYING; THEORY OF PLANNED BEHAVIOR; WEBSITE QUALITY;

ELECTRONIC COMMERCE;

EID: 84870443703     PISSN: 02684012     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ijinfomgt.2012.09.003     Document Type: Article

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