Generation Y travelers' commitment to online social network websites

Tourism Management

Volumn 35, Issue , 2013, Pages 13-22

  Nusair, Khaldoon Khal ^a   Bilgihan, Anil ^a   Okumus, Fevzi ^a   Cobanoglu, Cihan ^b  

^a UNIVERSITY OF CENTRAL FLORIDA   (United States)

^b UNIVERSITY OF SOUTH FLORIDA SARASOTA MANATEE   (United States)

Author keywords

Generation Y; Loyalty; Online social network; Perceived risk; Perceived utility; Travel; Trust

Indexed keywords

INTERNET; RISK ASSESSMENT; SOCIAL NETWORK; TRAVEL BEHAVIOR; WORLD WIDE WEB;

UNITED STATES;

EID: 84869886862     PISSN: None     EISSN: 02615177     Source Type: Journal    
DOI: 10.1016/j.tourman.2012.05.005     Document Type: Article

References (84)

1. Acquisti A., Gross R. Imagined communities: awareness, information sharing, and privacy on the Facebook. 6th Workshop on privacy enhancing technologies 2006, Robinson College, Cambridge University, UK.
2. Allen A., Meyer J. The measurement and antecedents of affective, continuance and normative commitment to organization. Journal of Occupational Psychology 1990, 63(1):1-8.
3. American Express Business Insights Information and analytics for business impact Retrieved from. https://businessinsights.americanexpress.com/.
4. Anderson E., Weitz B.A. Determinants of continuity in conventional industrial channel dyads. Marketing Science 1989, 8(4):310-323.
5. Anderson E., Weitz B.A. The use of pledges to build and sustain commitment in distribution channels. Journal of Marketing Research February 1992, 29:18-34.
6. Anderson R.E., Srinivasan S.S. E-satisfaction and e-loyalty: a contingency framework. Psychology and Marketing 2003, 20(2):123-138.
7. Balasubramanian S., Konana P., Menon N. Customer satisfaction in virtual environments: a study of online investing. Management Science 2003, 49(7):871-889.
8. Bansal H., Irving G., Taylor S. A three-component model of customer commitment to service providers. Journal of the Academy of Marketing Science 2004, 32(3):234-250.
9. Bauer H.H., Barnes S.J., Reichardt T., Neumann M.M. Driving consumer acceptance of mobile marketing: a theoretical framework and empirical study. Journal of Electronic Commerce Research 2005, 6(3):181-192.
10. Bauer R. Consumer behavior as risk taking. Dynamic marketing for a changing world 1960, 389-398. American Marketing Association, Chicago. R.S. Hancock (Ed.).
11. Bauer R. Consumer behavior as risk taking. Risk taking and information handling in consumer behavior 1967, 22-33. Harvard University Press, Cambridge. D. Cox (Ed.).
12. Bhattacharya C., Rao H., Glynn M. Understanding the bond of identification: an investigation of its correlates among art museum members. Journal of Marketing October 1995, 59:46-57.
13. Boyd D., Ellison N. Social network sites: definition, history, and scholarship. Journal of Computer-Mediated Communication 2007, 13(1):210-230.
14. Casalo L., Flavián C., Guinaliu M. The role of usability and satisfaction in the consumer's commitment to a financial services web site. International Journal of Electronic Finance 2008, 2(1):31-49.
15. Chang H.H., Chen S.W. Consumer perception of interface quality, security, and loyalty in electronic commerce. Information & Management 2009, 46(7):411-417.
16. Chaudhuri A., Holbrook M. Product-class effects on brand commitment and brand outcomes: the role of brand trust and brand effect. Brand Management 2002, 10(1):33-58.
17. Chen J.S., Gursoy D. Cross-cultural comparison of the information sources used by first-time and repeat travelers and its marketing implications. International Journal of Hospitality Management 2000, 19(2):191-203.
18. Chen P.Y., Hitt L.M. Measuring switching costs and their determinants in internet enabled businesses: a study of the online brokerage industry. Information Systems Research 2002, 13(3):255-276.
19. Cichy R.F., Cha J.M., Kim S.H. The relationship between organizational commitment and contextual performance among private club leaders. International Journal of Hospitality Management 2009, 28(1):53-62.
20. Compete, Inc Consumer generated content: learning from travel innovators Retrieved from, Accessed January 2011. https://media.competeinc.com/med/uploads/files/traveltrends_consumer_generated_travel_content.html.
21. Consumer Behavior Report Online purchasing trends by generation Retrieved from, Accessed January 2011. https://mr.pricegrabber.com/Online_Purchasing_Trends_by_Generation_August_CBR_2008.pdf.
22. Davis F.D. Perceived usefulness, perceived ease of use, and user acceptance of information technology. Management Information Systems Quarterly 1989, 13(3):319-339.
23. Davis F.D., Bagozzi R.P., Warshaw P.R. User acceptance of computer technology: a comparison of two theoretical models. Management Science 1989, 35(8):982-1003.
24. de Ruyter K., Moorman L., Lemmink J. Antecedents of commitment and trust in customer-supplier relationships in high technology markets. Industrial Marketing Management 2001, 30(3):271-286.
25. Djamasbi S., Siegel M., Tullis T. Generation Y, web design, and eye tracking. International Journal of Human-Computer Studies 2010, 68(5):307-323.
26. Dodd T.H., Pinkleton B.E., Gustafson A.W. External information sources of product enthusiasts: differences between variety seekers, variety neutrals, and variety avoiders. Psychology & Marketing 1996, 13(3):291-304.
27. Dwyer F.R., Schurr P.H., Oh S. Developing buyer-seller relationships. The Journal of Marketing 1987, 51(2):11-27.
28. Ellison N.B., Steinfield C., Lampe C. The benefits of Facebook " friends:" social capital and college students' use of online social network sites. Journal of Computer Mediated Communication 2007, 12(4):1143-1168.
29. Evanschitzky H., Iyer G.R., Plassmann H., Niessing J., Meffert H. The relative strength of affective commitment in securing loyalty in service relationships. Journal of Business Research 2006, 59(12):1207-1213.
30. ExactTarget Subscribers, fans, & followers: The social break-up 2011, ExactTarget, Retrieved from. http://www.exacttarget.com/subscribers-fans-followers/social-breakup.aspx.
31. Featherman M.S., Pavlou P.A. Predicting e-services adoption: a perceived risk facets perspective. International Journal of Human-Computer Studies 2003, 59(4):451-474.
32. Flavián C., Guinalíu M., Gurrea R. The role played by perceived usability, satisfaction and consumer trust on web site loyalty. Information & Management 2006, 43(1):1-14.
33. Fogel J., Nehmad E. Internet social network communities: risk taking, trust, and privacy concerns. Computers in Human Behavior 2009, 25(1):153-160.
34. Fornell C., Larcker D.F. Structural equation models with unobservable variables and measurement error: algebra and statistics. Journal of Marketing Research 1981, 18(3):382-388.
35. ® travel online survey, Q1 2011 (US) Retrieved from. http://www.forrester.com/North%2BAmerican%2BTechnographics%2BTravel%2BOnline%2BSurvey%2BQ1%2B2011%2BUS/-/E-SUS818%3Fobjectid%3DSUS818.
36. Fullerton G. When does commitment lead to loyalty?. Journal of Service Research 2003, 5(4):333-344.
37. Fullerton G. The impact of brand commitment on loyalty to retail service brands. Canadian Journal of Administrative Sciences 2005, 22(2):97-110.
38. Garbarino E., Johnson M.S. The different roles of satisfaction, trust, and commitment in customer relationships. The Journal of Marketing 1999, 63(2):70-87.
39. Gefen D., Straub D. The relative importance of perceived ease of use in IS adoption: a study of e-commerce adoption. Journal of Association for Information Systems 2000, 1(1):1-28.
40. Gefen D., Straub D., Boudreau M.C. Structural equation modeling and regression: guidelines for research practice. Communications of the Association for Information Systems 2000, 4(7):1-78.
41. Geyskens I., Steenkamp J., Scheer L.K., Kumar N. The effects of trust and interdependence on relationship commitment: a trans-Atlantic study. International Journal of Research in Marketing 1996, 13(4):303-317.
42. Glassner B. The culture of fear: Why Americans are Afraid of the wrong things 1999, Basic Books, New York.
43. Gruen T.W., Summers J.O., Acito F. Relationship marketing activities, commitment, and membership behaviors in professional associations. Journal of Marketing 2000, 64(3):34-49.
44. Hair J.F., Anderson R.E., Tatham R.L., Black W. Multivariate data analysis 1998, Prentice Hall, Upper Saddle River, US.
45. Heide J.B., John G. Alliances in industrial purchasing: the determinants of joint action in buyer-seller relationships. Journal of Marketing Research 1990, 27(1):24-36.
46. Hyun Jun S., Vogt C.A., MacKay K.M. Relationship between travel information search and travel product purchase in pretrip contexts. Journal of Travel Research 2007, 45(3):266-274.
47. Jerome S. Facebook privacy is awful, but users don't care, security expert says - the Hill's Hillicon Valley. TheHill.com 2011, January 18, Retrieved from. http://thehill.com/blogs/hillicon-valley/technology/138491-facebook-privacy-is-awful-but-users-dont-care-security-expert-says.
48. Johnson D.S. Achieving customer value from electronic channels through identity commitment, calculative commitment, and trust in technology. Journal of Interactive Marketing 2007, 21(4):2-22.
49. Keates N. Deconstructing TripAdvisor. The Wall Street Journal 2007, June 1, Retrieved from. http://online.wsj.com/article/SB118065569116920710.html.
50. Keller K.L. Conceptualizing, measuring, and managing customer-based brand equity. The Journal of Marketing 1993, 57(1):1-22.
51. Kumar N., Hibbard J.D., Stern L.W. The nature and consequences of marketing channel intermediary commitment 1994, Marketing Science Institute working paper series no. 94-115, Marketing Science Institute, Cambridge, MA.
52. Kwon O., Wen Y. An empirical study of the factors affecting social network service use. Computers in Human Behavior 2010, 26(2):254-263.
53. Lester D.H., Forman A.M., Loyd D. Internet shopping and buying behavior of college students. Services Marketing Quarterly 2006, 27(2):123-138.
54. Li D., Browne G.J., Chau P.Y.K. An empirical investigation of web site use using a commitment based model. Decision Sciences 2006, 37(3):427-444.
55. Litvin S.W., Goldsmith R.E., Pan B. Electronic word-of-mouth in hospitality and tourism management. Tourism Management 2008, 29(3):458-468.
56. Mattila A.S. How affective commitment boosts guest loyalty (and promotes frequent-guest programs). Cornell Hotel and Restaurant Administration Quarterly 2006, 47(2):174-181.
57. McIntosh R.W. Tourism principles, practices and philosophies 1972, Grid, Inc, Columbus, Ohio.
58. McKnight D.H., Cummings L.L., Chervany N.L. Initial trust formation in new organizational relationships. The Academy of Management Review 1998, 23(3):473-490.
59. Mitchell V.W. Consumer perceived risk: conceptualisations and models. European Journal of Marketing 1999, 33(1/2):163-195.
60. Mohr J., Nevin J.R. Communication strategies in marketing channels: a theoretical perspective. The Journal of Marketing 1990, 54(4):36-51.
61. Moorman C., Zaltman G., Deshpande R. Relationships between providers and users of marketing research: the dynamics of trust within and between organizations. Journal of Marketing Research 1992, 29(3):14-32.
62. Morgan R., Hunt S. The commitment-trust theory of relationship marketing. Journal of Marketing 1994, 58(2):20-38.
63. Palvia P. The role of trust in e-commerce relational exchange: a unified model. Information & Management 2009, 46(4):213-220.
64. Pan B., Fesenmaier D. Online information search. Vacation planning process. Annals of Tourism Research 2006, 33(3):809-832.
65. Pan B., MacLaurin T., Crotts J.C. Travel blogs and their implications for destination marketing. Journal of Travel Research 2007, 46(1):35-45.
66. Park N., Kee K., Valenzuela S. Being immersed in social networking environment: Facebook groups, uses and gratifications, and social outcomes. CyberPsychology & Behavior 2009, 12(6):729-733.
67. Pavlou P.A. Consumer acceptance of electronic commerce: integrating trust and risk with the technology acceptance model. International Journal of Electronic Commerce 2003, 7(3):101-134.
68. Pavlou P.A., Gefen D. Building effective online marketplaces with institution-based trust. Information Systems Research 2004, 15(1):37-59.
69. Petrak N. Generation Y: soon-to-be your next best customers Retrieved from. http://www.adventuretravelnews.com/generation-y-soon-to-be-your-next-best-customers.
70. Phillips L., Calantone R., Lee M. International technology adoption: behavior structure, demand certainty and culture. The Journal of Business & Industrial Marketing 1994, 9(2):16-28.
71. Reichheld F.F., Schefter P. E-loyalty: your secret weapon on the web. Harvard Business Review 2000, 78(4):105-113.
72. Rowley J., Dawes J. Customer loyalty - a relevant concept for libraries?. Library Management 1999, 20(6):345-351.
73. Sheahan Gen Y: Thriving and surviving with Gen Y at work 2009, Hardie Grant Books, New York.
74. Shiu E., Lenhart A. How Americans use instant messaging? Pew internet & American life project. Retrieved from. http://www.pewinternet.org.
75. Sinha S. Global travel goes trendy with social media, mobile phones in tow Retrieved 2011, from. http://www.ibtimes.com/articles/103910/20110123/global-travel-goes-trendy-with-social-media-mobile-phones-in-tow.htm%23.
76. Susskind A., Bonn M., Dev C. To look or book: an examination of consumers' apprehensiveness toward internet use. Journal of Travel Research 2003, 41(3):256-264.
77. Thevenot G. Blogging as a social media. Tourism and Hospitality Research 2007, 7(3):287-289.
78. U.S.Travel Association Travel facts and statistics Retrieved from. http://www.ustravel.org/news/press-kit/travel-facts-and-statistics.
79. Verhoef P.C. Understanding the effect of customer relationship management efforts on customer retention and customer share development. Journal of Marketing 2003, 67(4):30-45.
80. Wallace J.E. Becker's side-bet theory of commitment revisited: is it time for a moratorium or a resurrection?. Human Relations 1997, 50(6):727-749.
81. Wang Y., Fesenmaier D. Modeling participation in an online travel community. Journal of Travel Research 2004, 42(3):261-270.
82. Wen I. Factors affecting the online travel buying decision: a review. International Journal of Contemporary Hospitality Management 2009, 21(6):752-765.
83. Wetzels M., De Ruyter K., Van Birgelen M. Marketing service relationships: the role of commitment. Journal of Business & Industrial Marketing 1998, 13(4-5):406-423.
84. Xiang Z., Gretzel U. Role of social media in online travel information search. Tourism Management 2010, 31(2):179-188.