Marketing and promotion of e-books in academic libraries

Journal of Documentation

Volumn 67, Issue 4, 2011, Pages 624-643

  Vasileiou, Magdalini ^a   Rowley, Jennifer ^a  

^a MANCHESTER METROPOLITAN UNIVERSITY   (United Kingdom)

Author keywords

Academic libraries; E books; Marketing; Promotion; Service improvements

Indexed keywords

EID: 79960650137     PISSN: 00220418     EISSN: None     Source Type: Journal    
DOI: 10.1108/00220411111145025     Document Type: Review

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