Marketing and service promotion practices in the LCAS

Library Management

Volumn 27, Issue 6-7, 2006, Pages 336-343

  Wenhong, Ju ^a  

^a INSTITUTE OF GEOLOGY AND GEOPHYSICS   (China)

Author keywords

China; Internet; Libraries; Service levels; Services marketing

Indexed keywords

EID: 33746629487     PISSN: 01435124     EISSN: None     Source Type: Journal    
DOI: 10.1108/01435120610702323     Document Type: Article

References (5)

1. Collins, K. (2003), "Patrons, processes, and the profession: comparing the academic art library and the art museum library", Journal of Library Administration, Vol. 39 No. 1, pp. 77-89.
2. Genevieves, O. (Ed.) (1996), Electronic Resources: Implications for Collection Management, Haworth Information Press, Binghampton, NY.
3. Lee, S.H. (Ed.) (2002), Electronic Resources and Collection Development, Haworth Information Press, Binghampton, NY.
4. Neuhaus, C. and Snowden, K. (2003), "Public relations for a university library: A marketing programme is born", Library Management, Vol. 24 Nos 4/5, pp. 193-203.
5. Zhangxiaolin (2003), "Welcome", paper presented at TWAS (Third World Academy of Sciences), 19 October.