Joint venture stability and cooperation: Direct, indirect and contingent effects of resource complementarity and trust

Industrial Marketing Management

Volumn 39, Issue 5, 2010, Pages 862-873

  Deitz, George D ^a   Tokman, Mert ^b   Richey, R Glenn ^c   Morgan, Robert M ^c  

^a UNIVERSITY OF MEMPHIS   (United States)

^b JAMES MADISON UNIVERSITY   (United States)

^c UNIVERSITY OF ALABAMA   (United States)

Author keywords

Alliance; Complementarity; Joint venture; Resource Advantage theory; Trust

Indexed keywords

EID: 77954177659     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.indmarman.2010.01.003     Document Type: Article

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