Power to all our friends? Living with imbalance in supplier-retailer relationships

Industrial Marketing Management

Volumn 34, Issue 8, 2005, Pages 848-858

  Hingley, M K ^a  

^a HARPER ADAMS UNIVERSITY   (United Kingdom)

Author keywords

Food industry; Power; Relationship marketing; Supply chain

Indexed keywords

EID: 27744555356     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.indmarman.2005.03.008     Document Type: Article

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