Tweetripple: Understanding your twitter audience and the impact of your tweets

Proceedings - 2016 IEEE 2nd International Conference on Collaboration and Internet Computing, IEEE CIC 2016

Volumn , Issue , 2017, Pages 256-265

  Dennett, Amanda ^a   Nepal, Surya ^b   Paris, Cecile ^b   Robinson, Bella ^b  

^a Infoxchange   (Australia)

^b Data61CSIRO ^*  (Australia)

Author keywords

Evaluation framework; Impact; Return on investment; Social media communication

Indexed keywords

INFORMATION DISSEMINATION; PROFITABILITY;

COMMUNICATION MEDIUM; CUSTOMERBASE; EVALUATION FRAMEWORK; GOVERNMENT AGENCIES; IMPACT; RE-TURN-ON; SOCIAL MEDIA; SOCIAL MEDIA PLATFORMS;

SOCIAL NETWORKING (ONLINE);

EID: 85013141077     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1109/CIC.2016.41     Document Type: Conference Paper

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