Locating targets through mention in Twitter

World Wide Web

Volumn 18, Issue 4, 2015, Pages 1019-1049

  Tang, Liyang ^a   Ni, Zhiwei ^a   Xiong, Hui ^b   Zhu, Hengshu ^c  

^a HEFEI UNIVERSITY OF TECHNOLOGY   (China)

^b RUTGERS UNIVERSITY   (United States)

^c UNIVERSITY OF SCIENCE AND TECHNOLOGY OF CHINA   (China)

Author keywords

Mention mechanism; Ranking SVM; Recommender system; Social media marketing; Twitter

Indexed keywords

LOCATION; MARKETING; RECOMMENDER SYSTEMS; SUPPORT VECTOR MACHINES;

CONTEXT-AWARE RECOMMENDATIONS; RANKING SUPPORT VECTOR MACHINES (SVM); RANKING SVM; SOCIAL MEDIA MARKETINGS; SOCIAL MEDIA PLATFORMS; SPECIFIC INFORMATION; TWITTER; USER-GENERATED CONTENT;

SOCIAL NETWORKING (ONLINE);

EID: 84933182793     PISSN: 1386145X     EISSN: None     Source Type: Journal    
DOI: 10.1007/s11280-014-0299-8     Document Type: Article

References (57)

1. Adomavicius, G., Kwon, Y.: Improving aggregate recommendation diversity using ranking-based techniques. Knowledge and Data Engineering. IEEE Trans. on 24(5), 896–911 (2012)
2. Airola, A., Pahikkala, T., Salakoski, T.: An improved training algorithm for the linear ranking support vector machine, pp. 134–141. Springer (2011)
3. Balabanović, M., Shoham, Y.: Fab: content-based, collaborative recommendation. Commun. ACM 40(3), 66–72 (1997)
4. Berger, C., Calabrese, R.: Some explorations in initial interaction and beyond: Toward a developmental theory of interpersonal communication. Hum. Commun. Res. 1(2), 99–112 (2006)
5. Blei, D., Ng, A., Jordan, M.: Latent dirichlet allocation. the J. Mach. Learn. Res. 3, 993–1022 (2003)
6. Boyd, D., Golder, S., Lotan, G.: Tweet, tweet, retweet: Conversational aspects of retweeting on twitter (2010)
7. Burton, S., Soboleva, A.: Interactive or reactive? marketing with twitter. J. Consum. Mark. 28(7), 491–499 (2011)
8. Cao, Y., Xu, J., Liu, T.Y., Li, H., Huang, Y., Hon, H.W.: Adapting ranking svm to document retrieval (2006)
9. Castillo, C., Mendoza, M., Poblete, B.: Information credibility on twitter (2011)
10. Cha, M., Haddadi, H., Benevenuto, F., Gummadi, P.K.: Measuring user influence in twitter: The million follower fallacy. ICWSM 10, 10–17 (2010)
11. Chen, J., Nairn, R., Nelson, L., Bernstein, M., Chi, E.: Short and tweet: experiments on recommending content from information streams (2010)
12. Cui, A., Zhang, M., Liu, Y., Ma, S., Zhang, K.: Discover breaking events with popular hashtags in twitter (2012)
13. Davidov, D., Tsur, O., Rappoport, A.: Enhanced sentiment learning using twitter hashtags and smileys (2010)
14. Duan, Y., Jiang, L., Qin, T., Zhou, M., Shum, H.: An empirical study on learning to rank of tweets (2010)
15. Easley, D., Kleinberg, J.: Networks, crowds, and markets, Cambridge Univ Press (2010)
16. Emerson, B., Amos, J.: The Tasti D-Lite Way: Social Media Marketing Lessons for Building Loyalty and a Brand Customers Crave. McGraw-Hill (2012)
17. Griffiths, T.L., Steyvers, M., Blei, D.M., Tenenbaum, J.B.: Integrating topics and syntax. Adv. in neural Inf. Process. Syst. 17, 537–544 (2005)
18. Guy, I., Zwerdling, N., Carmel, D., Ronen, I., Uziel, E., Yogev, S., Ofek-Koifman, S.: Personalized recommendation of social software items based on social relations (2009)
19. Hannon, J., Bennett, M., Smyth, B.: Recommending twitter users to follow using content and collaborative filtering approaches (2010)
20. Herbrich, R., Graepel, T., Obermayer, K.: Large margin rank boundaries for ordinal regression. Adv. in neural Inf. Process. Syst., 115–132 (1999)
21. Hill, W., Terveen, L.: Using frequency-of-mention in public conversations for social filtering (1996)
22. Hoffman, D.L., Fodor, M.: Can you measure the roi of your social media marketing. MIT Sloan Manag. Rev. 52(1), 41–49 (2010)
23. Honey, C., Herring, S.: Beyond microblogging: Conversation and collaboration via twitter (2009)
24. Hong, L., Davison, B.: Empirical study of topic modeling in twitter (2010)
25. Java, A., Song, X., Finin, T., Tseng, B.: New York, NY, USA (2007). doi:10.1145/1348549.1348556
26. Joachims, T.: Optimizing search engines using clickthrough data (2002)
27. Katz, L.: A new status index derived from sociometric analysis. Psychometrika 18(1), 39–43 (1953)
28. Kim, Y.S.: Tran. V.: Selecting core target users for online social networking marketing with target marketing: A preliminary report (2011)
29. Kotler, P.: Marketing management. Pearson Education India (2009)
30. Kullback, S.: Information theory and statistics. Dover publications (1997)
31. Kwak, H., Lee, C., Park, H., Moon, S.: What is twitter, a social network or a news media? (2010)
32. Liben-Nowell, D., Kleinberg, J.: The link-prediction problem for social networks. J. Am. Soc. Inf. Sci. Technol. 58(7), 1019–1031 (2007)
33. Lv, Y., Moon, T., Kolari, P., Zheng, Z., Wang, X., Chang, Y.: Learning to model relatedness for news recommendation (2011)
34. Melville, P., Mooney, R.J., Nagarajan, R.: Content-boosted collaborative filtering for improved recommendations (2002)
35. Mooney, R.J., Roy, L.: Content-based book recommending using learning for text categorization (2000)
36. Naaman, M., Boase, J., Lai, C.: Is it really about me?: message content in social awareness streams (2010)
37. Pazzani, M.J., Muramatsu, J., Billsus, D., et al.: Syskill & webert: Identifying interesting web sites (1996)
38. Rendle, S., Balby Marinho, L., Nanopoulos, A., Schmidt-Thieme, L.: Learning optimal ranking with tensor factorization for tag recommendation (2009)
39. Salton, G., Wong, A., Yang, C.: A vector space model for automatic indexing. Commun. of the ACM 18(11), 613–620 (1975)
40. Stelzner, M.: Social media marketing industry report. How Marketers Are Using Social Media to Grow Their Businesses. Online-Dokument. (2011). http://www.socialmediaexaminer.com/SocialMediaMarketingReport2011.pdf
41. Suh, B., Hong, L., Pirolli, P., Chi, E.H.: Want to be retweeted? large scale analytics on factors impacting retweet in twitter network (2010)
42. Takeuchi, Y., Sugimoto, M.: Cityvoyager: an outdoor recommendation system based on user location history (2006)
43. Veness, C.: Vincenty formula for distance between two latitude/longitude points (2007)
44. Wang, B., Wang, C., Bu, J., Chen, C., Zhang, W.V., Cai, D., He, X.: Whom to mention: expand the diffusion of tweets by@ recommendation on micro-blogging systems. International World Wide Web Conferences Steering Committee (2013)
45. Weng, J., Lim, E.P., Jiang, J., He, Q.: Twitterrank: finding topic-sensitive influential twitterers (2010)
46. Wu, L., Yang, L., Yu, N., Hua, X.S.: Learning to tag (2009)
47. Wu, W., Zhang, B., Ostendorf, M.: Automatic generation of personalized annotation tags for twitter users (2010)
48. Xing, W., Ghorbani, A.: Weighted pagerank algorithm (2004)
49. Xiong, H., Shekhar, S., Huang, Y., Kumar, V., Ma, X., Yoo, J.S.: A framework for discovering co-location patterns in data sets with extended spatial objects, p. 89, Florida, USA (2004)
50. Yang, L., Sun, T., Zhang, M., Mei, Q.: We know what@ you# tag: does the dual role affect hashtag adoption? (2012)
51. Ye, M., Yin, P., Lee, W.C.: Location recommendation for location-based social networks (2010)
52. Zarrella, D.: The social media marketing book. O’Reilly (2010)
53. Zhao, W.X., Jiang, J., Weng, J., He, J., Lim, E.P., Yan, H., Li, X.: Comparing twitter and traditional media using topic models. Springer (2011)
54. Zheng, V.W., Zheng, Y., Xie, X., Yang, Q.: Collaborative location and activity recommendations with gps history data (2010)
55. Zheng, Y., Zhang, L., Xie, X., Ma, W.Y.: Mining interesting locations and travel sequences from gps trajectories (2009)
56. Zhu, H., Cao, H., Chen, E., Xiong, H., Tian, J.: New York, NY, USA (2012). doi:10.1145/2396761.2398484
57. Zhu, H., Cao, H., Xiong, H., Chen, E., Tian, J.: New York, NY, USA (2011). doi:10.1145/2063576.2063931