메뉴 건너뛰기




Volumn 2015-April, Issue , 2015, Pages 3107-3116

Social media effectiveness for public engagement: Examples of small nonprofits

Author keywords

Nonprofit organization; Organization; Social media

Indexed keywords

HUMAN COMPUTER INTERACTION; HUMAN ENGINEERING; SOCIAL NETWORKING (ONLINE); SOCIETIES AND INSTITUTIONS;

EID: 84951152168     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1145/2702123.2702557     Document Type: Conference Paper
Times cited : (45)

References (36)
  • 1
    • 84898915011 scopus 로고    scopus 로고
    • Mobilization through online social networks: The political protest of the indignados in Spain
    • Anduiza, E., Cristancho, C. and Sabucedo, J. M. Mobilization through online social networks: The political protest of the indignados in Spain. Information, Communication & Society 17, 6 (2014), 750-764.
    • (2014) Information, Communication & Society , vol.17 , Issue.6 , pp. 750-764
    • Anduiza, E.1    Cristancho, C.2    Sabucedo, J.M.3
  • 2
    • 0003886750 scopus 로고    scopus 로고
    • Social research methods: Qualitative and quantitative approaches
    • Bernard, H. R. and Bernard, H. R. Social research methods: Qualitative and quantitative approaches. Sage, 2012.
    • (2012) Sage
    • Bernard, H.R.1    Bernard, H.R.2
  • 3
    • 83055186560 scopus 로고    scopus 로고
    • The impact of polices on government social media usage: Issues, challenges, and recommendations
    • Bertot, J. C., Jaeger, P. T. and Hansen, D. The impact of polices on government social media usage: Issues, challenges, and recommendations. Government Information Quarterly 29, 1 (2012), 30-40.
    • (2012) Government Information Quarterly , vol.29 , Issue.1 , pp. 30-40
    • Bertot, J.C.1    Jaeger, P.T.2    Hansen, D.3
  • 4
    • 79551683627 scopus 로고    scopus 로고
    • Keeping up with the digital age: How the American red cross uses social media to build relationships
    • Briones, R. L., Kuch, B., Liu, B. F. and Jin, Y. Keeping up with the digital age: How the American Red Cross uses social media to build relationships. Public Relations Review 37, 1 (2011), 37-43.
    • (2011) Public Relations Review , vol.37 , Issue.1 , pp. 37-43
    • Briones, R.L.1    Kuch, B.2    Liu, B.F.3    Jin, Y.4
  • 5
    • 79951470166 scopus 로고    scopus 로고
    • Political activities on the internet: Slacktivism or political participation by other means
    • Christensen, H. S. Political activities on the Internet: Slacktivism or political participation by other means. First Monday 16, 2 (2011).
    • (2011) First Monday , vol.16 , Issue.2
    • Christensen, H.S.1
  • 6
    • 21344492992 scopus 로고
    • Capturing the complexity in advanced technology use: Adaptive structuration theory
    • DeSanctis, G. and Poole, M. S. Capturing the complexity in advanced technology use: Adaptive structuration theory. Organization science 5, 2 (1994), 121-147.
    • (1994) Organization Science , vol.5 , Issue.2 , pp. 121-147
    • DeSanctis, G.1    Poole, M.S.2
  • 8
    • 84862109147 scopus 로고    scopus 로고
    • Watts in it for me?: Design implications for implementing effective energy interventions in organisations
    • ACM Press
    • Foster, D., Lawson, S., Wardman, J., Blythe, M. and Linehan, C. Watts in it for me?: Design implications for implementing effective energy interventions in organisations. In Proc. CHI 2012, ACM Press (2012), 2357-2366.
    • (2012) Proc. Chi , vol.2012 , pp. 2357-2366
    • Foster, D.1    Lawson, S.2    Wardman, J.3    Blythe, M.4    Linehan, C.5
  • 9
    • 84885943471 scopus 로고    scopus 로고
    • Overcoming the "ideology of openness": Probing the affordances of social media for organizational knowledge sharing
    • Gibbs, J. L., Rozaidi, N. A. and Eisenberg, J. Overcoming the "ideology of openness": Probing the affordances of social media for organizational knowledge sharing. Journal of Computer-Mediated Communication 19, 1 (2013), 102-120.
    • (2013) Journal of Computer-Mediated Communication , vol.19 , Issue.1 , pp. 102-120
    • Gibbs, J.L.1    Rozaidi, N.A.2    Eisenberg, J.3
  • 10
    • 84887855270 scopus 로고    scopus 로고
    • Tweeting social change: How social media are changing nonprofit advocacy
    • Guo, C. and Saxton, G. D. Tweeting Social Change: How Social Media Are Changing Nonprofit Advocacy. Nonprofit and Voluntary Sector Quarterly 43, 1 (2014), 57-79.
    • (2014) Nonprofit and Voluntary Sector Quarterly , vol.43 , Issue.1 , pp. 57-79
    • Guo, C.1    Saxton, G.D.2
  • 11
    • 79952401410 scopus 로고    scopus 로고
    • Can you measure the roi of your social media marketing?
    • Hoffman, D. L. and Fodor, M. Can you measure the ROI of your social media marketing? Sloan Management Review 52, 1 (2010).
    • (2010) Sloan Management Review , vol.52 , Issue.1
    • Hoffman, D.L.1    Fodor, M.2
  • 12
    • 77950794370 scopus 로고    scopus 로고
    • The view from the trenches : Organization, power, and technology at two nonprofit homeless outreach centers
    • ACM Press
    • Le Dantec, C. A. and Edwards, W. K. The view from the trenches : Organization, power, and technology at two nonprofit homeless outreach centers. In Proc. CSCW 2008, ACM Press (2008), 589-598.
    • (2008) Proc. Cscw , vol.2008 , pp. 589-598
    • Le Dantec, C.A.1    Edwards, W.K.2
  • 13
    • 84859646592 scopus 로고    scopus 로고
    • Information, community, and action: How nonprofit organizations use social media
    • Lovejoy, K. and Saxton, G. D. Information, community, and action: How nonprofit organizations use social media. Journal of Computer-Mediated Communication 17, 3 (2012), 337-353.
    • (2012) Journal of Computer-Mediated Communication , vol.17 , Issue.3 , pp. 337-353
    • Lovejoy, K.1    Saxton, G.D.2
  • 14
    • 84898971257 scopus 로고    scopus 로고
    • Beyond end user content to collaborative knowledge mapping: Interrelations among community social tools
    • ACM Press
    • Matthews, T., Whittaker, S., Badenes, H. and Smith, B. A. Beyond end user content to collaborative knowledge mapping: Interrelations among community social tools. In Proc. CSCW 2014, ACM Press (2014), 900-910.
    • (2014) Proc. Cscw , vol.2014 , pp. 900-910
    • Matthews, T.1    Whittaker, S.2    Badenes, H.3    Smith, B.A.4
  • 15
    • 77953061827 scopus 로고    scopus 로고
    • Managing technology use and learning in nonprofit community organizations: Methodological challenges and opportunities
    • ACM Press
    • Merkel, C., Farooq, U., Xiao, L., Ganoe, C., Rosson, M. B. and Carroll, J. M. Managing technology use and learning in nonprofit community organizations: Methodological challenges and opportunities. In Proc. CHIMIT 2007, ACM Press (2007), 8.
    • (2007) Proc. Chimit , vol.2007 , pp. 8
    • Merkel, C.1    Farooq, U.2    Xiao, L.3    Ganoe, C.4    Rosson, M.B.5    Carroll, J.M.6
  • 16
    • 47349118436 scopus 로고    scopus 로고
    • Qualitative data analysis: An expanded sourcebook
    • Miles, M. B. and Huberman, A. M. Qualitative data analysis: An expanded sourcebook. Sage, 2013.
    • (2013) Sage
    • Miles, M.B.1    Huberman, A.M.2
  • 17
    • 84903735662 scopus 로고    scopus 로고
    • Nonprofit organizations and the emerging potential of social media and internet resources
    • Miller, D. and Miller, D. M. Nonprofit Organizations and the Emerging Potential of Social Media and Internet Resources. SPNHA Review 6, 1 (2011), 4.
    • (2011) Spnha Review , vol.6 , Issue.1 , pp. 4
    • Miller, D.1    Miller, D.M.2
  • 18
    • 84874555628 scopus 로고    scopus 로고
    • Modeling the adoption and use of social media by nonprofit organizations
    • Nah, S. and Saxton, G. D. Modeling the adoption and use of social media by nonprofit organizations. New Media & Society 15, 2 (2012), 294-313.
    • (2012) New Media & Society , vol.15 , Issue.2 , pp. 294-313
    • Nah, S.1    Saxton, G.D.2
  • 20
    • 84871414829 scopus 로고    scopus 로고
    • Advocacy 2.0: An analysis of how advocacy groups in the United States perceive and use social media as tools for facilitating civic engagement and collective action
    • Obar, J. A., Zube, P. and Lampe, C. Advocacy 2.0: An analysis of how advocacy groups in the United States perceive and use social media as tools for facilitating civic engagement and collective action. Journal of Information Policy 2 (2012), 1-15.
    • (2012) Journal of Information Policy , vol.2 , pp. 1-15
    • Obar, J.A.1    Zube, P.2    Lampe, C.3
  • 23
    • 84874865903 scopus 로고    scopus 로고
    • Comparing the use of social networking and traditional media channels for promoting citizen science
    • ACM Press
    • Robson, C., Hearst, M., Kau, C. and Pierce, J. Comparing the use of social networking and traditional media channels for promoting citizen science. In Proc. CSCW 2013, ACM Press (2013), 1463-1468.
    • (2013) Proc. Cscw , vol.2013 , pp. 1463-1468
    • Robson, C.1    Hearst, M.2    Kau, C.3    Pierce, J.4
  • 24
    • 76349104550 scopus 로고    scopus 로고
    • When social networks cross boundaries: A case study of workplace use of facebook and linkedin
    • ACM Press
    • Skeels, M. M. and Grudin, J. When social networks cross boundaries: A case study of workplace use of Facebook and Linkedin. In Proc. CSCW 2009, ACM Press (2009), 95-104.
    • (2009) Proc. Cscw , vol.2009 , pp. 95-104
    • Skeels, M.M.1    Grudin, J.2
  • 25
    • 84858154657 scopus 로고    scopus 로고
    • Activist practitioner perspectives of website public relations: Why aren't activist websites fulfilling the dialogic promise?
    • Sommerfeldt, E. J., Kent, M. L. and Taylor, M. Activist practitioner perspectives of website public relations: Why aren't activist websites fulfilling the dialogic promise? Public Relations Review 38, 2 (2012), 303-312.
    • (2012) Public Relations Review , vol.38 , Issue.2 , pp. 303-312
    • Sommerfeldt, E.J.1    Kent, M.L.2    Taylor, M.3
  • 26
    • 85086336294 scopus 로고    scopus 로고
    • Bowling online: Social networking and social capital within the organization
    • ACM Press
    • Steinfield, C., DiMicco, J. M., Ellison, N. B. and Lampe, C. Bowling online: Social networking and social capital within the organization. In Proc. C&T 2009, ACM Press (2009), 245-254.
    • (2009) Proc. C&T , vol.2009 , pp. 245-254
    • Steinfield, C.1    DiMicco, J.M.2    Ellison, N.B.3    Lampe, C.4
  • 27
    • 77950880361 scopus 로고    scopus 로고
    • Interorganizational coordination and awareness in a nonprofit ecosystem
    • ACM Press
    • Stoll, J., Edwards, W. K. and Mynatt, E. D. Interorganizational coordination and awareness in a nonprofit ecosystem. In Proc. CSCW 2010, ACM Press (2010), 51-60.
    • (2010) Proc. Cscw , vol.2010 , pp. 51-60
    • Stoll, J.1    Edwards, W.K.2    Mynatt, E.D.3
  • 28
    • 84896359959 scopus 로고    scopus 로고
    • May we have your attention please? Human-rights ngos and the problem of global communication
    • Thrall, A. T., Stecula, D. and Sweet, D. May we have your attention please? Human-rights NGOs and the problem of global communication. The International Journal of Press/Politics 19, 2 (2014), 135-159.
    • (2014) The International Journal of Press/Politics , vol.19 , Issue.2 , pp. 135-159
    • Thrall, A.T.1    Stecula, D.2    Sweet, D.3
  • 31
    • 84951055216 scopus 로고    scopus 로고
    • Building relationships through websites: A content analysis of Turkish environmental non-profit organizations' (npo) websites
    • Uzunoʇlu, E. and Misci Kip, S. Building relationships through websites: A content analysis of Turkish environmental non-profit organizations' (NPO) websites. Public Relations Review (2013), 1-3.
    • (2013) Public Relations Review , pp. 1-3
    • Uzunoʇlu, E.1    Misci Kip, S.2
  • 32
    • 82255173835 scopus 로고    scopus 로고
    • Shapeshifters in the voluntary sector exploring the human-centered-computing challenges of nonprofit organizations
    • Voida, A. Shapeshifters in the voluntary sector exploring the human-centered-computing challenges of nonprofit organizations. Interactions (2011), 27-31.
    • (2011) Interactions , pp. 27-31
    • Voida, A.1
  • 33
    • 63149180293 scopus 로고    scopus 로고
    • Engaging stakeholders through social networking: How nonprofit organizations are using facebook
    • Waters, R. D., Burnett, E., Lamm, A. and Lucas, J. Engaging stakeholders through social networking: How nonprofit organizations are using Facebook. Public Relations Review 35, 2 (2009), 102-106.
    • (2009) Public Relations Review , vol.35 , Issue.2 , pp. 102-106
    • Waters, R.D.1    Burnett, E.2    Lamm, A.3    Lucas, J.4
  • 34
    • 79960697094 scopus 로고    scopus 로고
    • Tweet, tweet, tweet: A content analysis of nonprofit organizations' twitter updates
    • Waters, R. D. and Jamal, J. Y. Tweet, tweet, tweet: A content analysis of nonprofit organizations' Twitter updates. Public Relations Review 37, 3 (2011), 321-324.
    • (2011) Public Relations Review , vol.37 , Issue.3 , pp. 321-324
    • Waters, R.D.1    Jamal, J.Y.2
  • 35
    • 84880254148 scopus 로고    scopus 로고
    • The use of different information and communication technologies to support knowledge sharing in organizations: From email to microblogging
    • Yuan, Y. C., Zhao, X., Liao, Q. and Chi, C. The use of different information and communication technologies to support knowledge sharing in organizations: From email to microblogging. Journal of the American Society for Information Science and Technology 64, 8 (2013), 1659-1670.
    • (2013) Journal of the American Society for Information Science and Technology , vol.64 , Issue.8 , pp. 1659-1670
    • Yuan, Y.C.1    Zhao, X.2    Liao, Q.3    Chi, C.4
  • 36
    • 84898958982 scopus 로고    scopus 로고
    • Creepy but inevitable? the evolution of social networking
    • ACM Press
    • Zhang, H., De Choudhury, M. and Grudin, J. Creepy but inevitable? The evolution of social networking. In Proc. CSCW 2014, ACM Press (2014), 368-379.
    • (2014) Proc. Cscw , vol.2014 , pp. 368-379
    • Zhang, H.1    De Choudhury, M.2    Grudin, J.3


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.