Linking service quality, customer satisfaction and loyalty in casinos, does membership matter?

International Journal of Hospitality Management

Volumn 40, Issue , 2014, Pages 81-91

  Shi, Yongdong ^a   Prentice, Catherine ^b   He, Wei ^c  

^a MACAU UNIVERSITY OF SCIENCE AND TECHNOLOGY   (Macao)

^b SWINBURNE UNIVERSITY OF TECHNOLOGY   (Australia)

^c UNIVERSITY OF ELECTRONIC SCIENCE AND TECHNOLOGY OF CHINA   (China)

Author keywords

Casino marketing, Macau; Customer loyalty; Customer satisfaction; Membership; Service quality

Indexed keywords

EID: 84899049365     PISSN: 02784319     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ijhm.2014.03.013     Document Type: Article

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