메뉴 건너뛰기




Volumn 67, Issue 4, 2014, Pages 608-614

Who stays, who walks, and why in high-intensity service contexts

Author keywords

Casino service quality; Customer loyalty; Player propensity to switch; Player retention

Indexed keywords


EID: 84893693182     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2013.02.044     Document Type: Article
Times cited : (46)

References (34)
  • 3
    • 15844380620 scopus 로고    scopus 로고
    • Customer relationship dynamics: Service quality and customer loyalty in the context of changing customer expertise and switching costs
    • Bell S.J., Auh S., Smalley K. Customer relationship dynamics: Service quality and customer loyalty in the context of changing customer expertise and switching costs. Journal of the Academy of Marketing Science 2005, 33(2):169-183.
    • (2005) Journal of the Academy of Marketing Science , vol.33 , Issue.2 , pp. 169-183
    • Bell, S.J.1    Auh, S.2    Smalley, K.3
  • 4
    • 8844273477 scopus 로고    scopus 로고
    • A comparison of attitudinal loyalty measurement approaches
    • Bennett R., Rundle-Thiele S. A comparison of attitudinal loyalty measurement approaches. Journal of Brand Management 2002, 9(3):193-209.
    • (2002) Journal of Brand Management , vol.9 , Issue.3 , pp. 193-209
    • Bennett, R.1    Rundle-Thiele, S.2
  • 5
    • 0001926055 scopus 로고
    • Servicescapes: the impact of physical surroundings on customers and employees
    • Bitner M.J. Servicescapes: the impact of physical surroundings on customers and employees. Journal of Marketing 1992, 56:57-71.
    • (1992) Journal of Marketing , vol.56 , pp. 57-71
    • Bitner, M.J.1
  • 6
    • 0035612804 scopus 로고    scopus 로고
    • Some new thoughts on conceptualising perceived service quality: A hierarchical approach
    • Brady M.K., Cronin J.J. Some new thoughts on conceptualising perceived service quality: A hierarchical approach. The Journal of Marketing 2001, 65(3):34-49.
    • (2001) The Journal of Marketing , vol.65 , Issue.3 , pp. 34-49
    • Brady, M.K.1    Cronin, J.J.2
  • 8
    • 0002381637 scopus 로고
    • Measuring service quality: A re-examination and extension
    • Cronin J.J., Taylor S.A. Measuring service quality: A re-examination and extension. The Journal of Marketing 1992, 56(3):55-68.
    • (1992) The Journal of Marketing , vol.56 , Issue.3 , pp. 55-68
    • Cronin, J.J.1    Taylor, S.A.2
  • 10
    • 0000009769 scopus 로고
    • Evaluating structural equation models with unobservable variables and measurement error
    • Fornell C., Larcker D.F. Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing research 1981, 18(1):39-50.
    • (1981) Journal of Marketing research , vol.18 , Issue.1 , pp. 39-50
    • Fornell, C.1    Larcker, D.F.2
  • 11
    • 0035341898 scopus 로고    scopus 로고
    • Customer retention, loyalty and satisfaction in the German mobile cellular telecommunications market
    • Gerpott T.J., Rams W., Schindler A. Customer retention, loyalty and satisfaction in the German mobile cellular telecommunications market. Telecommunications Policy 2001, 25(4):249-269.
    • (2001) Telecommunications Policy , vol.25 , Issue.4 , pp. 249-269
    • Gerpott, T.J.1    Rams, W.2    Schindler, A.3
  • 12
    • 84869571048 scopus 로고
    • A service quality model and its marketing implications
    • Gronroos C. A service quality model and its marketing implications. European Journal of Marketing 1984, 18(40):36-44.
    • (1984) European Journal of Marketing , vol.18 , Issue.40 , pp. 36-44
    • Gronroos, C.1
  • 13
    • 77951938151 scopus 로고    scopus 로고
    • Effects of service quality and food quality: The moderating role of atmospherics in an ethnic restaurant segment
    • Ha J., Jang S. Effects of service quality and food quality: The moderating role of atmospherics in an ethnic restaurant segment. International Journal of Hospitality Management 2010, 29:520-529.
    • (2010) International Journal of Hospitality Management , vol.29 , pp. 520-529
    • Ha, J.1    Jang, S.2
  • 14
    • 67650706330 scopus 로고    scopus 로고
    • Cutoff criteria for fit indexes in covariance structure analysis: Coventional criteria versus new alternatives
    • Hu L., Bentler P.M. Cutoff criteria for fit indexes in covariance structure analysis: Coventional criteria versus new alternatives. Structural Equation Modeling 1999, 6(1):1-55.
    • (1999) Structural Equation Modeling , vol.6 , Issue.1 , pp. 1-55
    • Hu, L.1    Bentler, P.M.2
  • 16
    • 84867270290 scopus 로고    scopus 로고
    • Optimally managing casino high-end market
    • Kale S.H. Optimally managing casino high-end market. Bright Ideas 2005, (www.urbino.net).
    • (2005) Bright Ideas
    • Kale, S.H.1
  • 17
    • 34548293896 scopus 로고    scopus 로고
    • "Reaping rewards" [electronic version]
    • Kale S.H., Klugsberger P. "Reaping rewards" [electronic version]. Marketing Management 2007, 16(4):14-18.
    • (2007) Marketing Management , vol.16 , Issue.4 , pp. 14-18
    • Kale, S.H.1    Klugsberger, P.2
  • 18
    • 84855821922 scopus 로고    scopus 로고
    • The impact of service quality on customer loyalty: A study of banks in Penang, Malaysia
    • Kheng L.L., Mahamad O., Ramayah T. The impact of service quality on customer loyalty: A study of banks in Penang, Malaysia. International Journal of Marketing Studies 2000, 2(2):57-66.
    • (2000) International Journal of Marketing Studies , vol.2 , Issue.2 , pp. 57-66
    • Kheng, L.L.1    Mahamad, O.2    Ramayah, T.3
  • 19
    • 84888050140 scopus 로고    scopus 로고
    • No more "take it or leave it" service mentality in Macau
    • Lam D. No more "take it or leave it" service mentality in Macau. Macau Daily Times 2010, Sep. 29, (http://www.macaudailytimes.com.mo/opinion/17403-more-take-leave-service-mentality-Macau.html).
    • (2010) Macau Daily Times
    • Lam, D.1
  • 20
    • 22944488574 scopus 로고    scopus 로고
    • Service quality gap analysis toward customer loyalty: Practical guidelines for casino hotels
    • McCaina S.L., Jang S.C., Hu C. Service quality gap analysis toward customer loyalty: Practical guidelines for casino hotels. Hospitality Management 2005, 24:465-472.
    • (2005) Hospitality Management , vol.24 , pp. 465-472
    • McCaina, S.L.1    Jang, S.C.2    Hu, C.3
  • 22
    • 0002408510 scopus 로고
    • A conceptual model of service quality and its implications for future research
    • Parasuraman A., Zeithaml V.A., Berry L.L. A conceptual model of service quality and its implications for future research. Journal of Marketing 1985, 49(4):41-50.
    • (1985) Journal of Marketing , vol.49 , Issue.4 , pp. 41-50
    • Parasuraman, A.1    Zeithaml, V.A.2    Berry, L.L.3
  • 23
    • 0001312089 scopus 로고
    • SERVQUAL: A multiple-item scale for measuring consumer perceptions of service quality
    • Parasuraman A., Zeithaml V.A., Berry L.L. SERVQUAL: A multiple-item scale for measuring consumer perceptions of service quality. Journal of Retailing 1988, 64(1):12-40.
    • (1988) Journal of Retailing , vol.64 , Issue.1 , pp. 12-40
    • Parasuraman, A.1    Zeithaml, V.A.2    Berry, L.L.3
  • 25
    • 84867272221 scopus 로고    scopus 로고
    • Service quality, tiered customer segments and casino player retention
    • Prentice C., King B., Ohtsuka K. Service quality, tiered customer segments and casino player retention. Services Marketing Quarterly 2012, 33(4):277-291. 10.1080/15332969.2012.714700.
    • (2012) Services Marketing Quarterly , vol.33 , Issue.4 , pp. 277-291
    • Prentice, C.1    King, B.2    Ohtsuka, K.3
  • 26
    • 84863920587 scopus 로고    scopus 로고
    • Customer loyalty and the impacts of service quality: The case of five star hotels in Jordan
    • Ramzi A.M., Mohamed B. Customer loyalty and the impacts of service quality: The case of five star hotels in Jordan. International Journal of Human and Social Science 2010, 5(13):886-892.
    • (2010) International Journal of Human and Social Science , vol.5 , Issue.13 , pp. 886-892
    • Ramzi, A.M.1    Mohamed, B.2
  • 27
    • 39149097400 scopus 로고
    • Customer satisfaction, customer retention, and market share
    • Rust R.T., Zaborik A.J. Customer satisfaction, customer retention, and market share. Journal of Retailing 1993, 69(2):193-215.
    • (1993) Journal of Retailing , vol.69 , Issue.2 , pp. 193-215
    • Rust, R.T.1    Zaborik, A.J.2
  • 28
    • 21844504809 scopus 로고
    • Behavioral and psychological consequences of boundary spanning burnout for customer service representatives
    • Singh J., Goolsby J., Rhoads G.K. Behavioral and psychological consequences of boundary spanning burnout for customer service representatives. Journal of Marketing Research 1994, 31:558-569.
    • (1994) Journal of Marketing Research , vol.31 , pp. 558-569
    • Singh, J.1    Goolsby, J.2    Rhoads, G.K.3
  • 30
    • 84867276067 scopus 로고    scopus 로고
    • Know when to hold them: Applying the customer lifetime value concept to casino table gaming
    • Watson L., Kale S.H. Know when to hold them: Applying the customer lifetime value concept to casino table gaming. International Gambling Studies 2003, 3(1):89-101.
    • (2003) International Gambling Studies , vol.3 , Issue.1 , pp. 89-101
    • Watson, L.1    Kale, S.H.2
  • 32
    • 77958567406 scopus 로고    scopus 로고
    • Examining casino service quality in the Asian Las Vegas: An alternative approach
    • Wong I.A., Fong V.H.I. Examining casino service quality in the Asian Las Vegas: An alternative approach. Journal of Hospitality Marketing and Management 2010, 19(8):842-865.
    • (2010) Journal of Hospitality Marketing and Management , vol.19 , Issue.8 , pp. 842-865
    • Wong, I.A.1    Fong, V.H.I.2
  • 34
    • 84895748953 scopus 로고    scopus 로고
    • To gamble or notα Perceptions of Macau among Mainland Chinese and Hong Kong visitors
    • Zeng Z.L., Prentice C., King B. To gamble or notα Perceptions of Macau among Mainland Chinese and Hong Kong visitors. International Journal of Tourism Research 2012, (http://onlinelibrary.wiley.com/doi/). 10.1002/jtr.1902.
    • (2012) International Journal of Tourism Research
    • Zeng, Z.L.1    Prentice, C.2    King, B.3


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.