A database-centred approach to the development of new mobile service concepts

International Journal of Mobile Communications

Volumn 10, Issue 3, 2012, Pages 248-264

  Kim, Chulhyun ^a   Lee, Hakyeon ^b  

^a Induk University   (South Korea)

^b Seoul National University of Science and Technology   (South Korea)

Author keywords

Application store; Conjoint analysis; Mobile communication; Mobile service concepts; Morphological analysis; Portfolio matrix; Service concept development; Text mining

Indexed keywords

CONCEPT DEVELOPMENT; CONJOINT ANALYSIS; MOBILE COMMUNICATIONS; MOBILE SERVICE; MORPHOLOGICAL ANALYSIS; TEXT MINING;

DATA MINING; MORPHOLOGY;

LINGUISTICS;

EID: 84864204361     PISSN: 1470949X     EISSN: 17415217     Source Type: Journal    
DOI: 10.1504/IJMC.2012.048111     Document Type: Article

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