Power-Dependence and Reseller Influence on SMEs' Continued Use of Online Direct Sales Channels: An Empirical Study

Journal of Organizational Computing and Electronic Commerce

Volumn 22, Issue 1, 2012, Pages 87-106

  Li, Xiaolin ^a   Ghosh, Suvankar ^b  

^a TOWSON UNIVERSITY   (United States)

^b UNIVERSITY OF SOUTH DAKOTA   (United States)

Author keywords

channel conflict; continued use; perceived business values; perceived ease of continuance; power dependence; SMEs; supplier buyer relationship; technology diffusion

Indexed keywords

EID: 84863164349     PISSN: 10919392     EISSN: None     Source Type: Journal    
DOI: 10.1080/10919392.2012.642247     Document Type: Article

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